This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| trackblu | #8 |  |  |      | ||
| ble device finderOpportunity | Not ranked | — | — |      | ||
| bluetooth trackerOpportunity | Not ranked | — | — |     | ||
| device locatorOpportunity | Not ranked | — | — |    | ||
| signal strength detectorOpportunity | Not ranked | — | — |     | ||
| find lost devicesOpportunity | Not ranked | — | — |    | ||
| ble scannerOpportunity | Not ranked | — | — |     | ||
| bluetooth device trackerOpportunity | Not ranked | — | — |  | ||
| lost device finderOpportunity | Not ranked | — | — |   | ||
| bluetooth low energy trackerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Loosid Recovery & Sober App
Lifestyle
DailyBean - simplest journal
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Utilities chart position
Shadowrocket
Wipr 2
IONIQ 5 Companion
FORScan Lite - for Ford, Mazda
V2Box Pro - V2ray Client
Necrophonic
Goblin Tools
ForzaTune Pro
Necrometer
Noir - Dark Mode for Safari
Stash - Rule Based Proxy
Just Press Record
Mapper for Safari
iVerify Basic
Private LLM - Local AI Chat
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
TrackBlu has a modest visibility score of 12/100, with only its brand keyword ranking (trackblu at #8). The primary priority is to broaden keyword rankings and boost credibility through reviews and assets.
The app’s own name, "trackblu," is already ranking at #8 with a traffic potential of 57 and moderate difficulty (36), showing that brand recognition is a solid foundation to leverage.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "ble device finder" (traffic 34) and "bluetooth tracker" (traffic 36) are not appearing, indicating insufficient keyword optimization in the title, subtitle, and keyword field.
The app currently has a 0‑star rating with 0 reviews, which heavily penalizes conversion rates and the App Store’s quality score (50%). Lack of social proof reduces download likelihood.
TrackBlu is not ranked in the Utilities category, meaning it’s not surfacing in category charts. This limits organic discovery from users browsing the category.
Revamping the title/subtitle to include high‑traffic keywords (e.g., "BLE Device Finder") and expanding the 100‑character keyword field with terms like "bluetooth device tracker" and "lost device finder" can capture additional traffic. Pair this with new screenshots and a short demo video showcasing real‑time signal strength to improve the quality score.
- 1Add primary keywords (e.g., "BLE Device Finder", "Bluetooth Tracker") to the app title and subtitle while keeping the brand name.
- 2Rewrite the description to naturally embed the 9 unranked high‑traffic keywords within the first 250 characters.
- 3Populate the 100‑character keyword field with a mix of short‑tail and long‑tail terms such as "bluetooth low energy tracker" and "find lost devices".
- 4Implement an in‑app prompt asking satisfied users to rate the app after a successful device locate, aiming for at least 50 reviews within 30 days.
- 5Create updated screenshots and a 15‑second App Store video that highlight live signal strength UI and the "find your lost item" use case.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Short description
Your app description is only 493 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of TrackBlu: BLE Device Finder?
TrackBlu: BLE Device Finder has a visibility score of 12 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does TrackBlu: BLE Device Finder rank?
TrackBlu: BLE Device Finder is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of TrackBlu: BLE Device Finder?
Based on shared keyword rankings, the most frequent competitors of TrackBlu: BLE Device Finder are Loosid Recovery & Sober App, DailyBean - simplest journal. These apps appear next to TrackBlu: BLE Device Finder on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is TrackBlu: BLE Device Finder in on the Apple App Store?
TrackBlu: BLE Device Finder is listed in the Utilities category on the Apple App Store.
How can TrackBlu: BLE Device Finder improve its App Store Optimization?
Based on this audit, TrackBlu: BLE Device Finder should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TrackBlu: BLE Device Finder.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.