RichScore

Only 1 out of 10 target keywords is ranked (richscore #42) and the rest are unranked despite decent traffic potential (e.g., net worth tracker traffic 72). Expand the keyword set, prioritize high‑traffic, moderate‑difficulty terms, and place them in the App Store keyword field and subtitle.

The app has 0 reviews and a 0.0 rating, which heavily penalizes the quality score and conversion rate. Implement an in‑app prompt after key milestones to encourage five‑star reviews and gather early feedback.

Keywords like "personal finance" (traffic 56, difficulty 41) and "debt tracker" (traffic 46, difficulty 53) have strong search volume. Incorporate these terms into the title/subtitle, keyword field, and localized metadata to capture additional search impressions.

The unique brand keyword "richscore" already ranks at #42 with traffic 62 and low difficulty (32), providing a solid foundation for brand‑driven discovery. Maintain this ranking while expanding secondary keywords.

Quality score is only 50%, indicating room for better screenshots, app preview video, and localized assets. Add 5‑6 high‑resolution screenshots that highlight net‑worth tracking, score visualization, and progress timeline to boost conversion.