This audit was generated on June 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| rental software | #2 |  |  |    | ||
| car rental software | #2 |  |  |   | ||
| hq | #5 |  |  |    | ||
| rental agreement | #16 |  |  |      | ||
| rental managementOpportunity | #52 |  |  |     | ||
| vehicle rentalOpportunity | #86 |  |  |     | ||
| vehicle management | Not ranked | — | — |      | ||
| fleet maintenanceOpportunity | Not ranked | — | — |    | ||
| check-in check-out | Not ranked | — | — |      | ||
| vehicle check-out | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
HQ
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Roomster® 5M+Downloads
Lifestyle
Charge HQ
Auto & Vehicles
MAPRO Vacation Rental Software
Travel & Local
Airport Rentals・Rent a Car
Travel & Local
FriendyCar - Rent a car
Travel & Local
RentKeep
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Auto & Vehicles chart position
Shell: Fuel, Charge & More
CARFAX - New & Used Cars
ParkMobile: Park. Pay. Go.
CarGurus: Used & New Cars
Toyota
Autotrader: Shop Cars For Sale
Cars.com: Buy and sell cars
PayByPhone
Boat Trader
KeyConnect Digital Car Key
Marathon ARCO Rewards
Carvana: Buy/Sell Used Cars
CarMax: Used Cars for Sale
RepairSolutions2
AutoZone Auto Parts & Repair
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
HQ Rental Software shows solid core keyword strength (e.g., "hq" rank 5, "rental software" rank 2) and high quality score, but lacks category visibility and misses several high‑KEI mid‑tail keywords, limiting its discoverability.
The app ranks #5 for "hq" (KEI 1.48) and #2 for "rental software" and "car rental software", delivering strong immediate relevance and driving a large share of organic traffic.
Charts score is 0% and the app is not ranked in the Auto & Vehicles category, preventing exposure in category charts and toplists that drive high‑volume installs.
"fleet maintenance" has traffic 25, difficulty 32 and KEI 0.78 but the app is not ranked. Optimizing metadata for this term can capture a high‑value niche of fleet managers.
"vehicle rental" currently ranks #86 with KEI 0.65. Moving this keyword into the top 20 (ideally top 10) will unlock a sizable search volume with moderate competition.
"rental management" sits at #52 (KEI 0.61). Improving relevance signals can push it toward the top 20, expanding reach among businesses seeking end‑to‑end solutions.
Only 6 of the 10 analyzed keywords rank; long‑tail terms like "check-in check-out" and "vehicle check-out" are not indexed, missing niche but relevant traffic.
- 1Add a concise, keyword‑rich title (≤30 chars) e.g., "HQ Rental Software – Fleet & Vehicle Management" to include "fleet" and "vehicle" keywords.
- 2Use the subtitle field to embed top mid‑tail keywords: "fleet maintenance, vehicle rental, rental management".
- 3Rewrite the full description to naturally repeat high‑KEI keywords (fleet maintenance, vehicle rental, rental management, check‑in check‑out) in bullet points and feature lists.
- 4Assign relevant Google Play tags (e.g., "Vehicle Management", "Fleet Maintenance", "Rental Software") and create localized listings for English‑speaking markets with highest demand.
- 5Implement an in‑app prompt after a successful check‑in/out to encourage 5‑star reviews, boosting rating from 4.1 and improving competitive standing.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): car rental software.
Good visibility score
Score of 65/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of HQ Rental Software?
HQ Rental Software has a visibility score of 65 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 12, 2026.
On how many keywords does HQ Rental Software rank?
HQ Rental Software is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of HQ Rental Software?
Based on shared keyword rankings, the most frequent competitors of HQ Rental Software are HQ, Charge HQ, Rental Software. These apps appear next to HQ Rental Software on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is HQ Rental Software in on the Google Play?
HQ Rental Software is listed in the Auto & Vehicles category on the Google Play.
How can HQ Rental Software improve its App Store Optimization?
Based on this audit, HQ Rental Software should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HQ Rental Software.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.