This audit was generated on June 15, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| invoice365 | #8 | Live trend |  |  | |||
| invoice generator | #31 | Live trend |  |  | |||
| custom invoices | #34 | Live trend |  |  | |||
| instant invoicing | #39 | Live trend |  |  | |||
| create invoices | #57 | Live trend |  |  | |||
| professional invoicing | #69 | Live trend |  |  | |||
| invoice maker | #78 | Live trend |  |  | |||
| send invoices | Not ranked | Live trend | — | — | |||
| invoice tracker | Not ranked | Live trend | — | — | |||
| payment reminders | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Easy Invoice Generator & Maker has a solid user rating and quality score (75%), but suffers from very low overall visibility (24/100) due to limited keyword coverage and no chart presence. Immediate focus should be on expanding and optimizing keyword assets to capture modest‑difficulty, low‑competition terms and improve rankings for already‑ranked high‑KEI keywords.
The app enjoys a 75% quality score and a 4.6‑star rating from 42 reviews, indicating strong user satisfaction and technical performance, which can be leveraged in app store conversion assets.
Visibility is only 24/100 with a keyword score of 26% (7 of 10 target keywords ranked) and zero chart presence, meaning the app is rarely discovered through search or featured lists.
Key transactional terms such as "invoice maker" (rank 78, difficulty 84) and "instant invoicing" (rank 39, difficulty 42) are far from the top, limiting reach for high‑intent users.
The unranked keyword "payment reminders" has low difficulty (28) and a modest KEI (0.29). Adding it to the title/short description and creating a dedicated screenshot caption can quickly win rankings.
"Invoice tracker" (difficulty 47, KEI 0.43) is another unranked term with reasonable competition. Incorporate it into localized copy and asset text to open a new discovery channel.
"Invoice generator" already ranks 31 with an excellent KEI (1.08). Reinforce this keyword in the title, short description, and promotional graphics to push it into the top 20 and capture more traffic.
- 1Update the app title and short description to include "invoice generator", and add "payment reminders" and "invoice tracker" as secondary keywords.
- 2Create localized asset copy (screenshots, feature graphic) that explicitly mentions "invoice maker", "instant invoicing", and "send invoices" to improve relevance signals.
- 3Conduct a fresh keyword research sprint to add 15‑20 long‑tail terms with KEI > 0.5, focusing on low‑difficulty, moderate‑traffic phrases.
- 4Launch an A/B test of the new store listing assets and monitor ranking shifts for target keywords weekly.
- 5Run a short‑term install‑boost campaign (e.g., Google Ads UAC) to increase download volume and qualify for Business category chart placement.
Category Ranking
Business chart position
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Easy Invoice Generator & Maker?
Easy Invoice Generator & Maker has a visibility score of 24 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 15, 2026.
On how many keywords does Easy Invoice Generator & Maker rank?
Easy Invoice Generator & Maker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Easy Invoice Generator & Maker?
Based on shared keyword rankings, the most frequent competitors of Easy Invoice Generator & Maker are InvoiceNow: Easy Invoicing App, InvoicePro, Invoice Generator. These apps appear next to Easy Invoice Generator & Maker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Easy Invoice Generator & Maker in on the Google Play?
Easy Invoice Generator & Maker is listed in the Business category on the Google Play.
How can Easy Invoice Generator & Maker improve its App Store Optimization?
Based on this audit, Easy Invoice Generator & Maker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Easy Invoice Generator & Maker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.