How your app performs across different visibility factors
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10
Keywords analyzed
5
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| miter | #1 | — | ||||
| construction payroll | #1 | — | ||||
| construction hr | #2 | |||||
| construction time tracking | #13 | |||||
| labor cost tracking | #70 | |||||
| payroll management | Not ranked | — | — | |||
| field service software | Not ranked | — | — | |||
| time clock appOpportunity | Not ranked | — | — | |||
| employee scheduling | Not ranked | — | — | |||
| crew managementOpportunity | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Miter dominates its brand term and the niche keyword "construction payroll" (both rank #1) but overall visibility is limited (55/100) with no chart presence and missing high‑KEI industry terms. The top priority is to capture the winnable keywords "crew management" and "time clock app" to boost traffic and rankings.
The app ranks #1 for the brand keyword "miter" with a traffic score of 60 and a KEI of 1.5, indicating excellent brand visibility. Leverage this by reinforcing the brand in the title and short description.
Miter also holds the #1 position for "construction payroll" (traffic 8, difficulty 27, KEI 0.3). Highlight this keyword in the description to reinforce relevance for payroll‑focused users.
Charts Score is 0%, meaning the app is not appearing in top‑charts for either global or category rankings, which limits organic discovery. Improving conversion rate and download velocity is essential to enter the charts.
Key industry terms like "crew management" (traffic 39, difficulty 26, KEI 1.5) and "time clock app" (traffic 25, difficulty 40, KEI 0.63) are not ranking at all, despite excellent/good KEI. This represents missed high‑value traffic.
Add "crew management" to the app title, short description, and feature bullet points, and include it naturally in the long description. This aligns with a high KEI (1.5) and low difficulty, making it a winnable keyword.
Integrate "time clock app" into the metadata and create a dedicated screenshot that shows the clock‑in UI. The keyword has a good KEI (0.63) and moderate difficulty, offering another quick win.
Actionable recommendations to improve your visibility
Your description is 3771 characters, providing good keyword density and information for users.
13 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 2 keyword(s): construction payroll, construction hr.
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Miter: Construction Time & Pay has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 16, 2026.
Miter: Construction Time & Pay is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Miter: Construction Time & Pay are Miter Angle: Angle Calculator, Timesheet: Work Hours Tracker, Timesheet - Work Hours Tracker. These apps appear next to Miter: Construction Time & Pay on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Miter: Construction Time & Pay is listed in the Business category on the Google Play.
Based on this audit, Miter: Construction Time & Pay should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Miter: Construction Time & Pay.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.