How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| bookship | #1 | Live trend | — |  | |||
| virtual book club | #3 | Live trend |  | | |||
| online book club | #35 | Live trend |  |  | |||
| book club app | #44 | Live trend |  |  | |||
| book discussion | #69 | Live trend |  |  | |||
| book recommendations | Not ranked | Live trend | — | — | |||
| reading groups | Not ranked | Live trend | — | — | |||
| social reading | Not ranked | Live trend | — | — | |||
| book discovery | Not ranked | Live trend | — | — | |||
| reading community | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
Bookship ranks well for its brand and core concept but suffers from low overall keyword coverage and no category ranking, limiting its visibility. Immediate focus should be on expanding keyword rankings for moderate‑KEI terms and boosting user ratings.
The app holds the #1 position for its brand keyword "bookship" (traffic 15, difficulty 51, KEI 0.29). This secures consistent visibility for users searching directly for the app, and should be maintained through brand monitoring.
Ranking #3 for "virtual book club" (traffic 16, difficulty 43, KEI 0.37) demonstrates strong relevance to the main user intent, delivering solid organic traffic from a primary search phrase.
Only 2 of the 10 analyzed keywords are ranked. Important terms like "online book club" (rank 35) and "book club app" (rank 44) remain low, reducing the overall visibility score to 36%. Expanding to more relevant keywords is essential.
The app does not appear in the Books & Reference category rankings, preventing discovery via category browsing. Improving install velocity and keyword relevance can help secure a category spot.
"book discussion" has moderate KEI (0.58) and traffic 25 but the app sits at rank 69. Optimizing the title/short description and embedding the phrase in the long description could push it into the top 30, delivering higher qualified traffic.
"book recommendations" shows KEI 0.49 with traffic 25 and is currently unranked. Adding this keyword early in the description and highlighting it in a screenshot or feature graphic can make the term searchable and improve rankings.
Books & Reference chart position
Merlin Bird ID by Cornell Lab
Audible: Audiobooks & Podcasts
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YouVersion Bible App + Audio
Ember: Walk With God
Bible For Women-Holy Bible KJV
Bible Offline-KJV Holy Bible
Lumina: Scripture & Bible
GoodNovel - Booktok, Stories
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Bookship: a virtual book club has a visibility score of 32 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 20, 2026.
Bookship: a virtual book club is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Bookship: a virtual book club are Fable: Track & Discuss Books, booksclub: book club, Bookclub Chicago. These apps appear next to Bookship: a virtual book club on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Bookship: a virtual book club is listed in the Books & Reference category on the Google Play.
Based on this audit, Bookship: a virtual book club should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Bookship: a virtual book club.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
