How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
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Personalized insights generated by our AI
The app ranks well for its brand term and several core wedding planning keywords, but suffers from low quality signals, no chart presence, and missed high‑KEI opportunities like "guest list".
The term "our wedding" holds rank 1 with a KEI of 1.1, driving the majority of organic visibility. Leverage this by keeping the brand name front‑and‑center in the title and short description.
High‑intent keywords such as "wedding timeline" (rank 6) and "wedding checklist" (rank 13) are already in the top 15, delivering solid traffic. Reinforce these terms in the description to protect their positions.
A quality score of 50% and zero user reviews hurt conversion and store ranking. Prompt users after key milestones to leave 5‑star ratings and aim for at least 20 reviews within the next month.
The app is absent from both global/category charts, indicating insufficient download velocity and sub‑optimal category metadata. Optimize the category tag, add localized assets, and consider a soft launch campaign to boost installs.
"guest list" has excellent KEI (1.02) and 49 traffic points but the app is not ranking. Add this term to the title, short description, and a dedicated feature blurb to target this winnable keyword.
Despite a strong KEI of 1.2, "wedding app" sits at rank 25. Incorporate the phrase prominently in the title/short description and highlight the app’s unique features (QR photo gallery, vendor portal) to push it into the top 10.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Our Wedding: Wedding Planner has a visibility score of 61 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 18, 2026.
Our Wedding: Wedding Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Our Wedding: Wedding Planner are Wedding Planner - No Stress!, Wedding Planner: Perfect Match, Appy Couple. These apps appear next to Our Wedding: Wedding Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Our Wedding: Wedding Planner is listed in the Lifestyle category on the Google Play.
Based on this audit, Our Wedding: Wedding Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Our Wedding: Wedding Planner.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.