This audit was generated on June 18, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| our wedding | #1 | — | ||||
| wedding timeline | #6 | |||||
| wedding budget | #11 | |||||
| wedding checklist | #13 | |||||
| wedding management | #19 | |||||
| plan wedding | #20 | |||||
| wedding organization | #22 | |||||
| wedding planner | #24 | |||||
| wedding app | #25 | |||||
| guest listOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Wedding Planner - No Stress!
Lifestyle
Appy Couple
Lifestyle
Weddy - AI Wedding Assistant
Productivity
WedWise - Wedding Planning
Lifestyle
WeddingWire for Guests
Lifestyle
Wedding Planner: Perfect Match
Game Puzzle
Bridestory: Wedding Super App
Lifestyle
Coordon: Wedding Planner Pro
Productivity
Event & Wedding Planner
Events
Wedding Planner by PlanWed
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Family Safety & GPS
T-Life
KashKick: Get paid to have fun
DailyGift: Earn Reward
Playful Rewards: Play & Earn
Ring - Always Home
VYBS: Play & Earn Rewards
LG ThinQ
CineDash
Google Home
Amazon Alexa
Nextdoor: Neighborhood Network
Lemon8 - Lifestyle Community
Cash Giraffe: Real Money Games
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app ranks well for its brand term and several core wedding planning keywords, but suffers from low quality signals, no chart presence, and missed high‑KEI opportunities like "guest list".
The term "our wedding" holds rank 1 with a KEI of 1.1, driving the majority of organic visibility. Leverage this by keeping the brand name front‑and‑center in the title and short description.
High‑intent keywords such as "wedding timeline" (rank 6) and "wedding checklist" (rank 13) are already in the top 15, delivering solid traffic. Reinforce these terms in the description to protect their positions.
A quality score of 50% and zero user reviews hurt conversion and store ranking. Prompt users after key milestones to leave 5‑star ratings and aim for at least 20 reviews within the next month.
The app is absent from both global/category charts, indicating insufficient download velocity and sub‑optimal category metadata. Optimize the category tag, add localized assets, and consider a soft launch campaign to boost installs.
"guest list" has excellent KEI (1.02) and 49 traffic points but the app is not ranking. Add this term to the title, short description, and a dedicated feature blurb to target this winnable keyword.
Despite a strong KEI of 1.2, "wedding app" sits at rank 25. Incorporate the phrase prominently in the title/short description and highlight the app’s unique features (QR photo gallery, vendor portal) to push it into the top 10.
- 1Add "guest list" and "wedding app" to the app title and short description, placing them within the first 30 characters.
- 2Rewrite the full description to include dedicated sections for "wedding checklist," "wedding budget," "wedding timeline," and the new "guest list" feature, using natural language.
- 3Implement an in‑app review prompt after the user completes a major task (e.g., finalizing the guest list) to gather at least 20 five‑star reviews in 30 days.
- 4Refresh store assets: create localized screenshots and a 15‑second video that showcase the guest‑list and budgeting modules, and ensure the category is set to Lifestyle > Wedding Planning.
- 5Run A/B tests on the title, icon, and short description to improve click‑through rate and drive the download volume needed for chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2594 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): wedding timeline.
Good visibility score
Score of 61/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Our Wedding: Wedding Planner?
Our Wedding: Wedding Planner has a visibility score of 61 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 18, 2026.
On how many keywords does Our Wedding: Wedding Planner rank?
Our Wedding: Wedding Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Our Wedding: Wedding Planner?
Based on shared keyword rankings, the most frequent competitors of Our Wedding: Wedding Planner are Wedding Planner - No Stress!, Wedding Planner: Perfect Match, Appy Couple. These apps appear next to Our Wedding: Wedding Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Our Wedding: Wedding Planner in on the Google Play?
Our Wedding: Wedding Planner is listed in the Lifestyle category on the Google Play.
How can Our Wedding: Wedding Planner improve its App Store Optimization?
Based on this audit, Our Wedding: Wedding Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Our Wedding: Wedding Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.