This audit was generated on June 24, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| vireo | #1 | — |  |     | ||
| ultra processed food | #51 |  |  |     | ||
| food scanner | #58 |  |  |   | ||
| ingredients scanner | Not ranked | — | — |    | ||
| e-numbers detector | Not ranked | — | — |      | ||
| barcode scanner | Not ranked | — | — |      | ||
| food additive detector | Not ranked | — | — |    | ||
| clean eating guide | Not ranked | — | — |      | ||
| grocery scannerOpportunity | Not ranked | — | — |    | ||
| healthy food scanner | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Food Scan Genius: Safe to Eat?
Health & Fitness
BitePal: AI Calorie Counter
Health & Fitness
Yuka - Food & Cosmetic Scanner
Health & Fitness
MyRealFood: Diet and recipes
Health & Fitness
Flashfood—Grocery deals
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Log
7 Minute Workout
Flo Ovulation & Period Tracker
Blood Pressure App
Strava: Run, Bike, Walk
Blood Pressure BP
healow
Google Health (Fitbit)
Step Tracker Launcher
HerBody - Home Workout
Garmin Connect™
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Vireo ranks first for its brand name but lacks visibility for high‑potential keywords and has no user ratings. The main priority is to capture winnable, high‑KEI keywords and boost credibility to improve overall ASO score.
The app holds rank 1 for the brand keyword "vireo" with traffic 48 and KEI 0.87, demonstrating strong brand recognition. Leverage this by reinforcing the brand in the title and subtitle.
A quality score of 40% indicates that the basic listing elements (icon, screenshots) meet minimum standards, giving a solid foundation for further optimization.
The app has a 0.0 rating with zero reviews, which heavily penalizes click‑through and conversion rates. Lack of social proof also lowers perceived trustworthiness.
Only 3 out of 10 target keywords are ranked; key terms like "ingredients scanner" and "e-numbers detector" are not appearing in search results, limiting organic discoverability.
The top opportunity keyword "grocery scanner" has traffic 34, difficulty 43 and a strong KEI of 0.79. The app currently does not rank for it, representing a low‑competition win.
Despite a high KEI of 0.83 (traffic 65, difficulty 78), "barcode scanner" is not ranked. Adding this exact phrase to the title/subtitle and description can capture valuable search volume.
- 1Add high‑KEI keywords "grocery scanner" and "barcode scanner" to the app title and short description, keeping within Google Play character limits.
- 2Rewrite the long description to naturally include all top‑10 keywords, especially those currently unranked (e‑numbers detector, ingredients scanner, food additive detector).
- 3Launch an in‑app prompt or email campaign to solicit the first 50 user reviews and ratings, targeting a minimum 4‑star average.
- 4Create localized screenshots and a short video highlighting the barcode and ingredient‑list scanning features, with overlay text featuring the new keywords.
- 5Monitor competitor listings (Yuka, Food Scan Genius) for keyword usage and replicate successful asset structures (e.g., feature callouts, benefit‑focused copy).
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2278 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Vireo - Processed Food Scanner?
Vireo - Processed Food Scanner has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 24, 2026.
On how many keywords does Vireo - Processed Food Scanner rank?
Vireo - Processed Food Scanner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Vireo - Processed Food Scanner?
Based on shared keyword rankings, the most frequent competitors of Vireo - Processed Food Scanner are Yuka - Food & Cosmetic Scanner, Food Scan Genius: Safe to Eat?, MyRealFood: Diet and recipes. These apps appear next to Vireo - Processed Food Scanner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Vireo - Processed Food Scanner in on the Google Play?
Vireo - Processed Food Scanner is listed in the Health & Fitness category on the Google Play.
How can Vireo - Processed Food Scanner improve its App Store Optimization?
Based on this audit, Vireo - Processed Food Scanner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Vireo - Processed Food Scanner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.