This audit was generated on March 15, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| mental health journal | #1 | — |  |     | ||
| anxiety journal | #6 |  |  |  | ||
| mindfulness journal | #12 |  | |     | ||
| self care journal | #26 |  |  |   | ||
| mood tracker | #35 |  |  |     | ||
| guided journalingOpportunity | #83 |  |  |    | ||
| mood calendarOpportunity | #100 |  | — |  | ||
| mirror | Not ranked | — | — |      | ||
| gratitude journal | Not ranked | — | — |   | ||
| behavior trackerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Holly Health Habit Coach
Health & Fitness
Tochi - Mental Health Journal
Health & Fitness
Mindful Glimpses: Meditation
Health & Fitness
My Journal: Diary & Gratitude
Lifestyle
My Journal - Diary & Mood
Entertainment
Journal App & Diary - Clearful
Lifestyle
Daylio Journal - Mood Tracker
Lifestyle
Mood Meter: Mood Log & Journal
Lifestyle
Gratitude Garden: Journal
Lifestyle
Gratitude : AI Journal & Diary
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Tracker
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Lazy exercise at home
AllTrails: Hike, Bike & Run
healow
Flo Ovulation & Period Tracker
FunSteps
Step Tracker Launcher
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
Blood Pressure Log
Blood Pressure App
BitePal: AI Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Mirror: Mental Health Journal has a solid foundation with a 4.8 rating and a top‑1 rank for its primary keyword, but its visibility score is held back by low chart presence and poor rankings for several high‑traffic keywords. The main priority is to close keyword gaps and boost on‑page conversion to improve chart performance.
The app ranks #1 for "mental health journal" (traffic 61, difficulty 52), driving strong organic traffic and contributing to the 85% keyword score. Maintain this position with regular content updates and user engagement.
Charts score is 0%, meaning the app does not appear in top‑10 charts in any region or category. Without chart visibility, discoverability drops dramatically despite good keyword rankings.
Keywords like "mirror" (traffic 50, difficulty 88), "gratitude journal" (traffic 37, difficulty 75), and "behavior tracker" (traffic 62, difficulty 38) are not ranked, leaving ~150 potential traffic points untapped.
The app sits at #35 for "mood tracker" (traffic 68, difficulty 73) and #100 for "mood calendar" (traffic 65, difficulty 40). Optimizing the title, short description, and keyword field with these terms can push them into the top‑20 where click‑through improves dramatically.
Competitors ahead in rankings (e.g., Holly Health Habit Coach) use localized screenshots with bold benefit captions. Adding screenshots that highlight "gratitude journal" and "guided journaling" can raise conversion rates and help the app break into charts.
The app is not ranked in the Health & Fitness category, limiting category‑based discovery. A short‑description tweak to include "mental health" + "wellness" and a possible sub‑category shift to "Medical" could improve category rank.
- 1Revise the app title and short description to include top‑traffic keywords: "Mental Health Journal", "Anxiety Journal", "Mood Tracker".
- 2Add 3‑5 new localized screenshots with overlay text featuring "gratitude journal", "guided journaling", and "behavior tracker" benefits.
- 3Launch Google Play Store A/B tests for icon, feature graphic, and screenshot order to increase conversion and push the app into the top‑10 charts.
- 4Create a backlink/ASO campaign targeting the brand keyword "mirror" to improve its ranking and capture 50 traffic points.
- 5Monitor keyword rankings weekly and adjust the keyword field to prioritize "mood tracker" and "mood calendar" once they move into the top‑30.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2057 characters, providing good keyword density and information for users.
Strong visual presence
16 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): anxiety journal.
Good visibility score
Score of 68/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Mirror: Mental Health Journal?
Mirror: Mental Health Journal has a visibility score of 68 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 15, 2026.
On how many keywords does Mirror: Mental Health Journal rank?
Mirror: Mental Health Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Mirror: Mental Health Journal?
Based on shared keyword rankings, the most frequent competitors of Mirror: Mental Health Journal are Journal App & Diary - Clearful, Daylio Journal - Mood Tracker, Holly Health Habit Coach. These apps appear next to Mirror: Mental Health Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Mirror: Mental Health Journal in on the Google Play?
Mirror: Mental Health Journal is listed in the Health & Fitness category on the Google Play.
How can Mirror: Mental Health Journal improve its App Store Optimization?
Based on this audit, Mirror: Mental Health Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Mirror: Mental Health Journal.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.