Simplr : Simplify your life

The keyword "simplr" ranks #2, delivering 66 traffic with a low difficulty of 34, showing strong brand recognition that can be leveraged in metadata.

Only 1 of the 10 target keywords is ranked. High‑traffic keywords like "expense tracker" (traffic 80, diff 67) and "habit tracker" (traffic 78, diff 75) are missing, severely limiting discoverability.

The app has 0 reviews and no rating, resulting in a quality score of just 50%. This harms conversion and credibility on the store.

Keywords such as "productivity" (traffic 90, diff 40) and "to do list" (traffic 89, diff 78) have strong search volume. Adding them to the title, short description, and long description can boost visibility.

Competitor symplr Workforce shares only one keyword. Analyzing its metadata reveals untapped terms that Simplr can adopt to capture additional search traffic.