How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| oak diary | #1 | — | ||||
| mood diary | #52 | |||||
| journaling app | #59 | |||||
| daily journal | #81 | |||||
| mood tracker | Not ranked | — | — | |||
| mental health | Not ranked | — | — | |||
| self reflection | Not ranked | — | — | |||
| emotional tracker | Not ranked | — | — | |||
| gratitude journal | Not ranked | — | — | |||
| habit tracker | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Oak Diary has a solid brand presence with the "oak diary" keyword ranking #1, but overall visibility is low due to poor keyword coverage, no chart rankings, and average store assets. Immediate focus should be on expanding keyword rankings and improving conversion assets to boost the visibility score.
The exact‑match keyword "oak diary" ranks #1 with a traffic score of 81 and moderate difficulty (45), giving the app strong brand discoverability. Maintain this position while expanding to related terms.
Only 4 of the 10 target keywords are ranked; high‑traffic terms like "mood tracker" (traffic 68, difficulty 73) and "mental health" (traffic 65, difficulty 78) are not ranked at all. This caps organic reach.
Charts score is 0% – the app does not appear in any global or category top‑charts, indicating insufficient downloads and engagement to gain algorithmic boost.
The first 500 characters lack many high‑traffic keywords. Integrating "mood diary", "gratitude journal", "habit tracker", and "mental health" naturally into the title, short description, and bullet points can improve rankings for those terms.
Competitors like Verbo and Journalfy highlight video journaling and travel focus. Emphasize Oak Diary’s unique "single‑card daily entry" and consider adding a lightweight video or voice note option to close the feature gap.
Quality score is 63%, suggesting screenshots, feature graphic, and lack of a preview video are below optimal. High‑resolution, story‑driven screenshots and a 15‑second video can boost conversion rates.
Actionable recommendations to improve your visibility
Your description is 3870 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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