This audit was generated on June 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| projectivy | #2 |  |  |    | ||
| video wallpapers | Not ranked | — | — |      | ||
| live wallpaper | Not ranked | — | — |    | ||
| customizable wallpapers | Not ranked | — | — |    | ||
| aerial screen savers | Not ranked | — | — |      | ||
| launcher plugins | Not ranked | — | — |     | ||
| wallpaper plugin | Not ranked | — | — |   | ||
| dynamic wallpapers | Not ranked | — | — |    | ||
| video wallpaper maker | Not ranked | — | — |    | ||
| android live wallpapers | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Projectivy Launcher
Personalization
Microsoft Launcher
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Personalization chart position
Easy Homescreen
Easy Mail - Email Launcher
Zedge™ Wallpapers & Ringtones
Pillow Chase Home App
Candy Race Launcher
Android Ringtone Songs
Themepack - App Icons, Widgets
DramaStream Launcher
Big Keyboard: Easy Homescreen
Themie: Wallpapers & Themes
Facemoji AI Emoji Keyboard
Shield: Antivirus Home Screen
Make Money: Play to Earn Cash
iControl: Easy Widgets Themes
ThemeKit - Themes & Widgets
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Overflight ranks well for its brand keyword (projectivy) but struggles with overall keyword coverage and visibility in the Personalization category. Immediate focus should be on expanding high‑KEI keyword presence in the title, short description, and full description while improving conversion assets.
The app ranks #2 for the brand keyword "projectivy" with a KEI of 0.7, indicating strong brand relevance and low competition. Leverage this position by keeping the brand term prominent in the title and description.
Only 1 of the 10 analyzed keywords is ranked, resulting in a Keywords Score of 14% and a total Visibility Score of 15/100. This limits organic discovery across relevant search queries.
The title and short description currently contain no high‑traffic, moderate‑difficulty terms such as "live wallpaper" (traffic 54, KEI 0.65) or "video wallpaper maker" (traffic 25, KEI 0.44). Their absence reduces relevance for popular searches.
Add the keyword "live wallpaper" to the title and short description. Its high traffic and good KEI (0.65) make it a winnable term despite the current difficulty of 83, especially when combined with the strong brand keyword.
Incorporate "video wallpaper maker" into the full description and feature list. With moderate difficulty (57) and a KEI of 0.44, this term can drive additional organic traffic if used naturally in copy.
The app has only 27 reviews with an average rating of 4.1, which can hurt conversion. A higher rating and more reviews improve credibility and click‑through rates.
- 1Update the app title to include "Projectivy Live Video Wallpaper" (or similar) to capture the "live wallpaper" keyword while preserving the brand term.
- 2Rewrite the short description to feature top KEI keywords: e.g., "Live wallpaper, video wallpapers, customizable wallpapers for Projectivy Launcher".
- 3Expand the full description with natural language sentences that include "video wallpaper maker", "customizable wallpapers", and "dynamic wallpapers", highlighting the plugin's unique features.
- 4Launch an in‑app prompt after a few uses to encourage 5‑star reviews and address negative feedback quickly, aiming to raise the rating above 4.5 and increase review count.
- 5Refresh visual assets: create high‑resolution screenshots and a short demo video showcasing video wallpapers in action, and test a more distinctive app icon to improve click‑through rates.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Overflight (Projectivy Plugin)?
Overflight (Projectivy Plugin) has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 27, 2026.
On how many keywords does Overflight (Projectivy Plugin) rank?
Overflight (Projectivy Plugin) is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Overflight (Projectivy Plugin)?
Based on shared keyword rankings, the most frequent competitors of Overflight (Projectivy Plugin) are Projectivy Launcher, Microsoft Launcher. These apps appear next to Overflight (Projectivy Plugin) on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Overflight (Projectivy Plugin) in on the Google Play?
Overflight (Projectivy Plugin) is listed in the Personalization category on the Google Play.
How can Overflight (Projectivy Plugin) improve its App Store Optimization?
Based on this audit, Overflight (Projectivy Plugin) should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Overflight (Projectivy Plugin).
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.