This audit was generated on June 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| prepass | #1 | Live trend | — |  | |||
| weigh station bypass | #2 | Live trend |  |  | |||
| weigh station locations | #25 | Live trend |  |  | |||
| fleet managementOpportunity | Not ranked | Live trend | — | — | |||
| toll management | Not ranked | Live trend | — | — | |||
| truck parking | Not ranked | Live trend | — | — | |||
| traffic alertsOpportunity | Not ranked | Live trend | — | — | |||
| safety complianceOpportunity | Not ranked | Live trend | — | — | |||
| toll payment services | Not ranked | Live trend | — | — | |||
| fleet trackingOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
PrePass ranks #1 for its brand term and #2 for "weigh station bypass," but overall visibility is low (48/100) with no chart presence and missed high‑KEI keywords like safety compliance and fleet management.
The app holds rank 1 for the branded keyword "prepass" with traffic 50 and a low difficulty (33), delivering a KEI of 1.52. Leverage this by reinforcing the brand in the title and short description to maintain top‑of‑search visibility.
Ranking #2 for "weigh station bypass" (traffic 25, difficulty 56) shows relevance in the core service area. Highlight this capability in screenshots and feature lists to convert high‑intent users.
Charts Score is 0 % – the app is not appearing in global or category charts, which limits organic discovery. Current install volume and rating (3.4) are insufficient to trigger chart placement.
The keyword "safety compliance" has excellent KEI (1.42) with traffic 34 and low difficulty (24) yet the app is not ranking. Add this term to the title/short description and weave it into the long description’s feature bullets.
Both "fleet management" (KEI 1.05) and "fleet tracking" (KEI 0.69) are high‑potential, moderate‑difficulty terms where the app currently ranks 0. Incorporate these phrases into the description, update feature screenshots, and consider a dedicated “Fleet Tools” subtitle.
- 1Revise the app title (max 30 chars) to include a high‑KEI term, e.g., "PrePass – Safety Compliance & Fleet Management".
- 2Update short and long descriptions with the keywords: safety compliance, fleet management, fleet tracking, traffic alerts, and toll management, placing them within the first 2 sentences.
- 3Create new localized screenshots and a feature graphic that visually emphasize safety compliance and fleet management capabilities.
- 4Launch a targeted acquisition campaign (e.g., Google UAC) aimed at fleet operators to boost install volume and improve chart rankings.
- 5Implement an in‑app prompt for satisfied users to leave 5‑star reviews, aiming to raise the rating above 4.0.
Category Ranking
Auto & Vehicles chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PrePass?
PrePass has a visibility score of 48 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 28, 2026.
On how many keywords does PrePass rank?
PrePass is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PrePass?
Based on shared keyword rankings, the most frequent competitors of PrePass are SafeNet MobilePASS+, FleetworthyGO (Drivewyze), Instinct Weigh Station Bypass. These apps appear next to PrePass on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PrePass in on the Google Play?
PrePass is listed in the Auto & Vehicles category on the Google Play.
How can PrePass improve its App Store Optimization?
Based on this audit, PrePass should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PrePass.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.