HeyFast: Intermittent Fasting

The app’s exact brand keyword "heyfast" is ranked #1 with a traffic score of 8 and a low difficulty (32), giving it a solid foothold in search. Preserve this advantage by keeping the brand term in the title and short description.

A quality score of 90% and a 4.6‑star rating from 53 reviews indicate strong user satisfaction, which can translate into higher conversion rates once visibility improves.

Key terms like "intermittent fasting" (rank 31, difficulty 80) and "fasting schedules" (rank 66) sit far beyond the top‑10, limiting organic traffic despite decent search volume. These high‑difficulty keywords need focused SEO work.

Charts score is 0% and the app isn’t ranked in the Health & Fitness category, meaning it isn’t gaining algorithmic boost from installs or engagement. Improving CTR and conversion can help seed chart rankings.

Keywords with moderate KEI such as "fasting tracker" (rank 88, KEI 0.42) and "weight loss tracker" (not ranked, KEI 0.40) present a winnable gap despite not appearing in the top‑opportunity list. Optimizing metadata for these terms can capture additional search demand.