This audit was generated on May 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| tap to sleep | #1 | — |  |     | ||
| sleep stories | #6 |  |  |     | ||
| calming bedtime | #8 | |  |    | ||
| bedtime stories | #9 |  |  |      | ||
| preschool bedtime | #10 | |  |   | ||
| kids bedtime app | #16 | |  |  | ||
| calm bedtime app | #16 |  |  |  | ||
| bedtime for toddlers | #18 |  | | | ||
| lullabies for kids | #25 |  |  |      | ||
| interactive storiesOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Sleepiest: Bedtime Stories
Health & Fitness
Fairy Tales ~ Children’s Books
Game Educational
Readmio: Bedtime Stories Aloud
Books & Reference
Baby Sleep Sounds
Parenting
Bedtime Bible Stories for Kids
Education
Nighty Night - Bedtime Story
Books & Reference
Bedtime Books Stories For Kids
Education
Double Tap Screen Off / Lock
Tools
The Dream Box, Bedtime stories
Parenting
Nursery Rhymes & Kids Song App
Game Educational
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
PictureThis - Plant Identifier
Duolingo: Language Lessons
Learn English, Spanish: Learna
BigFuture® School
Gauth: AI Study Companion
ABCmouse: Kids Learning Games
PBS KIDS Video
Finelo: Master Trading
Simple Bible Daily Verse Alarm
Plant App - Plant Identifier
ParentSquare
Kahoot! Play & Create Quizzes
Lingokids: Games & Shows
Canvas By Instructure
Quizlet: More than Flashcards
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Tap to Sleep has a solid keywords foundation (85% score, 9/10 ranked) but suffers from zero chart presence and no category ranking, limiting its overall visibility. Prioritize gaining installs and expanding keyword coverage to move up the charts and outpace competitors like Sleepiest.
The app ranks #1 for its brand keyword "tap to sleep" and holds top‑10 positions for 5 other high‑traffic terms (e.g., "sleep stories" #6, "bedtime stories" #9). This 85% keyword score shows the current ASO fundamentals are solid.
Charts Score is 0%, meaning the app is not appearing in global or category top charts, which heavily drives organic discoverability. Without chart presence, even strong keywords have limited impact.
The app is not ranked in the Education category despite being classified there, reducing category‑based browsing traffic. Category ranking also feeds into the chart algorithm.
Keywords like "interactive stories" (traffic 69) and "lullabies for kids" (traffic 37) have high search volume but are currently unranked. Adding them naturally to the short description, long description, and metadata can unlock new traffic streams.
Competitor Sleepiest is ahead and shares only 2 keywords. Analyzing its asset mix (e.g., video, localized screenshots) and incorporating differentiators (ad‑free, no tracking) can attract users looking for a safer bedtime app.
With just 86 reviews and a 4.2‑star rating, the app lags behind typical top‑chart thresholds. More positive reviews will improve conversion and contribute to chart ranking.
- 1Add the high‑traffic unranked keywords "interactive stories" and "lullabies for kids" to the short and long descriptions, preserving readability.
- 2Run a targeted acquisition campaign (e.g., Apple Search Ads equivalent, Google UAC) to boost installs and ratings, aiming for at least 500 new installs per week for 4 weeks.
- 3Refresh store assets: include a short video showcasing the ad‑free, screen‑time‑friendly experience and add localized screenshots emphasizing lullabies and interactive elements.
- 4Implement an in‑app review prompt after story completion to increase review count and push the rating above 4.5.
- 5Monitor competitor Sleepiest's asset updates and adjust copy to highlight unique benefits (no tracking, no overstimulation) to capture their spill‑over traffic.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3356 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): calming bedtime, preschool bedtime, sleep stories.
Good visibility score
Score of 68/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Tap to Sleep: Bedtime Stories?
Tap to Sleep: Bedtime Stories has a visibility score of 68 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
On how many keywords does Tap to Sleep: Bedtime Stories rank?
Tap to Sleep: Bedtime Stories is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Tap to Sleep: Bedtime Stories?
Based on shared keyword rankings, the most frequent competitors of Tap to Sleep: Bedtime Stories are Sleepiest: Bedtime Stories, Nighty Night - Bedtime Story, Bedtime Books Stories For Kids. These apps appear next to Tap to Sleep: Bedtime Stories on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Tap to Sleep: Bedtime Stories in on the Google Play?
Tap to Sleep: Bedtime Stories is listed in the Education category on the Google Play.
How can Tap to Sleep: Bedtime Stories improve its App Store Optimization?
Based on this audit, Tap to Sleep: Bedtime Stories should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Tap to Sleep: Bedtime Stories.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.