This audit was generated on July 18, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| excardify | #1 | — | ||||
| gift card marketplace | #17 | |||||
| sell gift cards | #18 | |||||
| cash gift cards | #36 | |||||
| instant payout | Not ranked | — | — | |||
| high payout rates | Not ranked | — | — | |||
| quick saleOpportunity | Not ranked | — | — | |||
| bank transferOpportunity | Not ranked | — | — | |||
| nigerian banks | Not ranked | — | — | |||
| card redemption | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
NJ Gift Card:sell gift cards
Tools
TesterMAX: Money & Gift Cards
Entertainment
Ridima - Buy & Sell Gift Cards
Business
Prezzee eGift cards
Shopping
YunCard: Sell Gift Cards
Tools
CardSwap: Buy-Sell Gift Cards
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Teams
Zoom Workplace
Microsoft Authenticator
DoorDash - Dasher
ADP Mobile Solutions
FedEx Mobile
Uber - Driver: Drive & Deliver
UKG Pro
Workday
Spark Driver
UPS
Gocrypto: Crypto Trading
LinkedIn: Community & Network
Amazon Flex
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Excardify ranks #1 for its brand keyword but overall visibility is low (33/100) due to missing high‑KEI keywords and lack of category ranking. Immediate focus should be on capturing winnable keywords and boosting quality signals.
The app holds position 1 for "excardify" with a solid KEI of 0.71, indicating strong brand awareness. Leverage this by reinforcing the brand name in the title and short description to retain that advantage.
The app does not rank for the winnable, high‑KEI terms "quick sale" (traffic 39, KEI 0.75) and "bank transfer" (traffic 43, KEI 0.73). These keywords are low‑difficulty yet highly efficient and can quickly lift the Keywords Score.
Excardify is not appearing in the Business category rankings, contributing to a low Charts Score and overall Visibility Score. Expanding keyword breadth and improving conversion metrics are required to break into the category.
Keywords such as "instant payout", "gift card marketplace", and "sell gift cards" have decent traffic and manageable difficulty. Incorporating them into the title, short description, and long description can capture additional search volume.
With 0 reviews the Quality Score sits at 40%, harming discoverability. An in‑app review prompt and incentive strategy will generate ratings, improve trust signals, and positively influence the Quality Score.
- 1Add "quick sale" and "bank transfer" to the app title and short description, and repeat them naturally in the long description.
- 2Rewrite the long description to include high‑traffic, low‑difficulty keywords such as "instant payout", "gift card marketplace", and "sell gift cards" while preserving readability.
- 3Create localized store assets (screenshots, video) highlighting Nigerian banks and 60‑second transaction speed to improve conversion and address the Business category audience.
- 4Implement an in‑app prompt (after successful sale) encouraging users to leave a 5‑star review, and consider a small incentive (e.g., bonus payout credit) to seed reviews.
- 5Monitor competitor listings (e.g., Ridima, TesterMAX) for keyword placement and asset design; adopt best practices like benefit‑focused bullet points and prominent security badges.
ASO Insights
Actionable recommendations to improve your visibility
No specific strengths identified
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Excardify:Sell Gift Cards?
Excardify:Sell Gift Cards has a visibility score of 33 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 18, 2026.
On how many keywords does Excardify:Sell Gift Cards rank?
Excardify:Sell Gift Cards is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Excardify:Sell Gift Cards?
Based on shared keyword rankings, the most frequent competitors of Excardify:Sell Gift Cards are Ridima - Buy & Sell Gift Cards, Prezzee eGift cards, NJ Gift Card:sell gift cards. These apps appear next to Excardify:Sell Gift Cards on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Excardify:Sell Gift Cards in on the Google Play?
Excardify:Sell Gift Cards is listed in the Business category on the Google Play.
How can Excardify:Sell Gift Cards improve its App Store Optimization?
Based on this audit, Excardify:Sell Gift Cards should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Excardify:Sell Gift Cards.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.