How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calapp | #1 | — | ||||
| ai calorie counter | #44 | |||||
| calorie tracker | #55 | |||||
| calorie counter | #75 | |||||
| food tracker | #96 | |||||
| nutrition tracker | #97 | |||||
| macro tracker | Not ranked | — | — | |||
| weight loss tracker | Not ranked | — | — | |||
| macro calculator | Not ranked | — | — | |||
| diet tracker | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
CalApp ranks #1 for its brand keyword but overall visibility is low (29/100) due to poor keyword coverage and no chart presence. Immediate focus should be expanding and optimizing keyword assets and creative assets to capture high‑traffic terms and climb the rankings.
The app’s own name "calapp" ranks #1 with a traffic score of 85, showing strong brand recognition. Leverage this by keeping the brand term front‑and‑center in the title and using it in promotional assets.
Only 6 of the 10 analyzed keywords are ranked, and key terms like "macro tracker", "weight loss tracker", and "diet tracker" are not ranked despite traffic scores above 70. This drags the Keywords Score to 32%.
Charts Score is 0% with no placement in global or category charts, indicating low install velocity relative to competitors. This limits organic discovery on the store’s browse sections.
Keywords such as "macro calculator" (traffic 74, difficulty 30) and "diet tracker" (traffic 82, difficulty 44) have high search volume and manageable competition. Adding them to the title/short description or as search terms can quickly boost rankings.
The current description does not repeat high‑traffic terms (e.g., "calorie counter", "nutrition tracker", "AI calorie counter"). Re‑writing the first 250 characters to include at least three top keywords will improve relevance scores.
Actionable recommendations to improve your visibility
Your description is 1591 characters, providing good keyword density and information for users.
Your 4.5 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Score of 29/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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