This audit was generated on July 17, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
9
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Entertainment
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Purple Post currently ranks #1 for its exact‑match brand keyword but only covers 1 of 9 target keywords, resulting in a low visibility score of 14/100. The primary priority is to capture high‑KEI traffic such as “full color” and improve overall keyword saturation while boosting credibility signals.
The app ranks #1 for the exact‑match keyword "purple post" with a traffic potential of 31 and a solid KEI of 0.82, indicating strong brand recognition. Leverage this position by keeping the brand name prominent in the title and short description.
A quality score of 50% suggests the app meets basic technical standards (e.g., package name, icon, screenshots). Maintaining or improving this score will support future ranking gains.
Only 1 of 9 target keywords is ranked, giving a keyword score of 14%. The app fails to appear for high‑interest terms like "photo sharing" (traffic 25) and "color printing" (traffic 16). Expanding keyword presence is essential for visibility.
The store listing shows 0 reviews, which harms trust and conversion rates. Absence of user feedback also limits the algorithm’s confidence in the app’s quality.
The top opportunity keyword "full color" has a traffic score of 44, difficulty 49, and a strong KEI of 0.9, yet the app is not ranking for it. Integrate this term into the title, short description, and throughout the long description to target this winnable, high‑efficiency search.
Shopping chart position
Temu: Shop Like a Billionaire
Walmart: Shopping & Savings
Whatnot: Shop, Sell, Connect
DealSeek: Coupons & Discounts
SHEIN-Shopping Online
Depop - Buy & Sell Clothes
Vinted: Shop & sell pre-loved
Lidl Plus
Shop
AliExpress - Shopping App
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Purple Post has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 17, 2026.
Purple Post is tracked on 9 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Purple Post are PURPLE: Play, Chat, and Stream. These apps appear next to Purple Post on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Purple Post is listed in the Shopping category on the Google Play.
Based on this audit, Purple Post should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Purple Post.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.