This audit was generated on July 23, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ctfcu | #2 |  |  |    | ||
| mobile banking | Not ranked | — | — |      | ||
| mobile check depositOpportunity | Not ranked | — | — |      | ||
| transfer funds | Not ranked | — | — |      | ||
| bill payment | Not ranked | — | — |      | ||
| loan application | Not ranked | — | — |      | ||
| credit card control | Not ranked | — | — |      | ||
| locate atm | Not ranked | — | — |      | ||
| account balance | Not ranked | — | — |     | ||
| branch finder | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Telco Credit Union
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
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Cleo AI: Cash Advance & Money
Grant Cash Advance
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Progressive
Wells Fargo Mobile®
Testerup: Test & Earn Rewards
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CTFCU Mobile Banking has an excellent quality score and ranks well for its brand keyword, but its overall visibility is very low with only 1 of 10 target keywords ranked and no chart placement. The highest‑impact priority is to capture the winnable "mobile check deposit" keyword.
The app ranks #2 for the brand term "ctfcu" with traffic 60 and a KEI of 2.22, indicating strong brand search visibility. Leverage this by keeping the brand name prominent in the title and short description.
A 100% quality score shows the app meets Google Play’s standards for reviews, stability, and compliance. Maintain current app performance and continue encouraging 5‑star reviews to preserve this advantage.
Only 1 of 10 analyzed keywords is ranked, yielding a Keywords Score of 18%. Core terms like "mobile banking", "transfer funds" and "bill payment" have zero rankings despite decent traffic, limiting discoverability.
The app does not appear in any global or category charts, which further reduces organic exposure. This is a direct result of the poor keyword footprint and low category relevance signals.
The audit flags "mobile check deposit" as a winnable keyword (traffic 32, difficulty 49, KEI 0.65). Adding this exact phrase to the title, short description, and feature list can realistically push the app into the top 30 results.
- 1Add "mobile check deposit" to the app title (or as a subtitle) and repeat it in the short description.
- 2Rewrite the full description to naturally include the high‑traffic terms: mobile banking, transfer funds, bill payment, and mobile check deposit, using bullet points for each feature.
- 3Update screenshots and video to highlight the check‑deposit flow, adding overlay text that contains the keyword.
- 4Create localized metadata (title/description) for "locate atm" and "branch finder" to capture low‑difficulty, niche searches.
- 5Monitor keyword rankings weekly and adjust metadata or run A/B tests until the app appears in the Finance category chart.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CTFCU Mobile Banking?
CTFCU Mobile Banking has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 23, 2026.
On how many keywords does CTFCU Mobile Banking rank?
CTFCU Mobile Banking is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CTFCU Mobile Banking?
Based on shared keyword rankings, the most frequent competitors of CTFCU Mobile Banking are CTFCU Mobile Banking, Telco Credit Union. These apps appear next to CTFCU Mobile Banking on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CTFCU Mobile Banking in on the Google Play?
CTFCU Mobile Banking is listed in the Finance category on the Google Play.
How can CTFCU Mobile Banking improve its App Store Optimization?
Based on this audit, CTFCU Mobile Banking should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CTFCU Mobile Banking.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.