This audit was generated on February 2, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Deadlinr - Expiry Tracker

Deadlinr - Expiry Tracker

Lucky Ali Khan

USUSen-USNo ratingNo reviews Jan 31, 2026

Visibility Score

15Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
16
Based on keyword rankings
Keywords analyzed10
Ranked in top 501
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
deadlinr#1
41
17
—
Variety
Deadlinr - Expiry Tracker
1
Variety
2
Deadlines - Deadline Tracker
3
Dead Cells
4
DeadSpread
5
expiration trackerOpportunityNot ranked
40
37
——
ExpiryDay - Expiry Tracker
1
Tally: The Anything Tracker
2
Zero Expiration
3
Days Since: Quit Habit Tracker
4
Life Cycle - Track Your Time
5
expiry reminderOpportunityNot ranked
36
33
——
Expiry Reminder
1
Reminder & Countdown
2
vExpiry: Expiry Reminder
3
ERA - Expiry Reminder Alerts
4
BEEP - Expiry Date Tracking
5
subscription trackerOpportunityNot ranked
62
51
——
Rocket Money - Bills & Budgets
1
Cancel Subscriptions
2
Bobby - Track subscriptions
3
Subscription Trackerㅤ
4
Subscription Manager: Orbit
5
document expiryOpportunityNot ranked
69
40
——
ID's Expiry Reminder Manager
1
Document Expiry
2
Document Expiration - RemindMe
3
Scanner App: Docs Scan & Sign
4
Document Expiry Reminder
5
food expirationOpportunityNot ranked
37
26
——
Pantry Check - Grocery List
1
Bobby Approved - Food Scanner
2
Trash Panda - Food Scanner
3
Ivy: Processed Food Scanner
4
Expiration manage Food Timer
5
warranty trackerOpportunityNot ranked
39
39
——
Warranty Keeper App
1
WarrantyRx
2
Warranty Tracker: Easy Track
3
Warranty Tracker and Keeper
4
Handbook - Warranty tracker
5
membership trackerOpportunityNot ranked
45
36
——
Card Manager: Digital Wallet
1
Apple Wallet
2
Setgraph: Gym Workout Tracker
3
Hevy - Workout Tracker Gym Log
4
RepCount - Gym Workout Tracker
5
expiry dateOpportunityNot ranked
23
37
——
BEEP - Expiry Date Tracking
1
Expiration Date - Scanoid
2
Remindry - Expiration Dates
3
Expiry Reminder
4
Expiry Journal
5
reminder appOpportunityNot ranked
70
36
——
Reminders
1
To do list MinimaList & Widget
2
Text Me That
3
Structured - Daily Planner
4
Remind: School Communication
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords

No competitors ranking directly ahead

Ranking behind you
Apps that you outrank on shared keywords
Variety

Variety

News

4.5Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Utilities chart position

Utilities
Not currently ranked in top 200
Google

Google

★ 4.7
Google Chrome

Google Chrome

★ 4.7
Cleanup: Phone Storage Cleaner

Cleanup: Phone Storage Cleaner

★ 4.7
4
V2Box - V2ray Client

V2Box - V2ray Client

★ 4.7
5
TV Remote - Universal Control

TV Remote - Universal Control

★ 4.4
6
Google Authenticator

Google Authenticator

★ 4.9
7
Amazon Fire TV

Amazon Fire TV

★ 4.5
8
My Verizon

My Verizon

★ 4.7
9
Cleaner Guru: Clean Up Storage

Cleaner Guru: Clean Up Storage

★ 4.5
10
Universal TV Remote ·

Universal TV Remote ·

★ 4.6
11
NordVPN: VPN Fast & Secure

NordVPN: VPN Fast & Secure

★ 4.7
12
myAT&T

myAT&T

★ 4.0
13
Xfinity

Xfinity

★ 4.3
14
Free VPN by Free VPN .org™

Free VPN by Free VPN .org™

★ 4.5
15
Proton VPN: Fast & Secure

Proton VPN: Fast & Secure

★ 4.6

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Deadlinr has a solid brand presence (rank 1 for its name) but overall ASO performance is very weak, scoring 15/100. The main priority is to expand keyword coverage and generate user reviews to boost visibility and credibility.

Brand Name Ranking
high

The app’s unique name "deadlinr" ranks #1 with 41 monthly searches and low difficulty (17), providing a solid anchor for visibility. Leverage this by keeping the name unchanged in the title and using it as a keyword seed.

Keyword Coverage
high

Only 1 of the top 10 target keywords is ranked; the other nine (e.g., "expiration tracker", "subscription tracker", "food expiration") have high traffic (23‑70) but are not appearing. The keyword field is under‑utilized, limiting discoverability.

No Ratings/Reviews
high

The app has a 0.0 rating with 0 reviews, resulting in a low quality score (50%). Absence of social proof hurts conversion and chart eligibility.

Metadata Expansion
high

Add high‑traffic, medium‑difficulty keywords to the title, subtitle, and keyword field (e.g., "expiration tracker", "expiry reminder", "subscription tracker", "warranty tracker"). Use natural language and keep title length within 30 characters.

Creative Asset Refresh
medium

Current description is truncated and lacks keyword density. Rewrite the first 500 characters to embed primary keywords and add a short demo video plus updated screenshots highlighting each tracking category.

Localized Keywords
low

Only the English market is addressed. Adding localized metadata for key markets (e.g., Spanish, French) can capture additional traffic for terms like "recordatorio de vencimiento" or "rappel d'expiration".

Key Action Items
Priority actions to improve your app's visibility
  • 1Update title/subtitle to include up to 3 high‑traffic keywords while retaining the brand name.
  • 2Populate the keyword field with the top 9 missed keywords, prioritizing those with traffic >40 and difficulty <45.
  • 3Rewrite the description to naturally integrate the new keywords and extend it beyond the current cutoff.
  • 4Launch an in‑app prompt or email campaign to solicit 5‑star reviews from active users.
  • 5Create new screenshots and a 15‑second preview video showcasing subscription, document, and food tracking features.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Deadlinr - Expiry Tracker?

Deadlinr - Expiry Tracker has a visibility score of 15 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 2, 2026.

On how many keywords does Deadlinr - Expiry Tracker rank?

Deadlinr - Expiry Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Deadlinr - Expiry Tracker?

Based on shared keyword rankings, the most frequent competitors of Deadlinr - Expiry Tracker are Variety. These apps appear next to Deadlinr - Expiry Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Deadlinr - Expiry Tracker in on the Apple App Store?

Deadlinr - Expiry Tracker is listed in the Utilities category on the Apple App Store.

How can Deadlinr - Expiry Tracker improve its App Store Optimization?

Based on this audit, Deadlinr - Expiry Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Deadlinr - Expiry Tracker.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.