This audit was generated on June 1, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Tap Budget - Expense Tracker

Tap Budget - Expense Tracker

Mavdsoft

USUSen-USNo rating0 reviews Jun 1, 2026

Visibility Score

16Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
19
Based on keyword rankings
Keywords analyzed10
Ranked in top 1002
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

2

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
tap budget#1
53
45
—
Rocket Money - Bills & Budgets
Tap Budget - Expense Tracker
1
Rocket Money - Bills & Budgets
2
Fast Budget - Expense Manager
3
Bill Payment Reminder, Budgets
4
EasyBudget - Budget planning
5
expense logOpportunity#84
56
42
Smart Receipts: Expenses & Tax
Expense Tracker · Money Gone?
Money Tracker-Expense & Budget
1
Wallet: Budget Expense Tracker
2
Money Manager Expense & Budget
3
Expensify - Travel & Expense
4
Receipt Scanner: Easy Expense
5
expense trackerNot ranked
80
67
——
MyMoney—Track Expense & Budget
1
Money Tracker-Expense & Budget
2
Spending Tracker
3
Wallet: Budget Expense Tracker
4
Money Manager Expense & Budget
5
daily expenseOpportunityNot ranked
55
58
——
Income Expense- daily expenses
1
Wallet: Budget Expense Tracker
2
Day-to-day Expenses
3
Daily Expenses 4
4
Cash Book- daily expenses
5
personal financeOpportunityNot ranked
49
34
——
Wallet: Budget Expense Tracker
1
Rocket Money - Bills & Budgets
2
NerdWallet: Smart Money App
3
EveryDollar: Budget Management
4
Acorns: Save & Invest Money
5
budget controlOpportunityNot ranked
51
46
——
Rocket Money - Bills & Budgets
1
Wallet: Budget Expense Tracker
2
Money Manager Expense & Budget
3
Money Tracker-Expense & Budget
4
EasyBudget - Budget planning
5
money trackerNot ranked
56
62
——
Money Tracker-Expense & Budget
1
Wallet: Budget Expense Tracker
2
MyMoney—Track Expense & Budget
3
Spending Tracker
4
Rocket Money - Bills & Budgets
5
spending trackerOpportunityNot ranked
56
45
——
Spending Tracker
1
Money Tracker-Expense & Budget
2
Wallet: Budget Expense Tracker
3
MyMoney—Track Expense & Budget
4
Budget App & Tracker: Spendee
5
financial managerOpportunityNot ranked
51
37
——
Money Manager Expense & Budget
1
Money Manager: Expense Tracker
2
Money manager & expenses
3
Money Manager Expense Tracker
4
Money Manager (Remove Ads)
5
budget plannerOpportunityNot ranked
52
59
——
MyMoney—Track Expense & Budget
1
Wallet: Budget Expense Tracker
2
Money Tracker-Expense & Budget
3
Budge・Savings & Budget Planner
4
Budget planner—Expense tracker
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Smart Receipts: Expenses & Tax

Smart Receipts: Expenses & Tax

Business

4.5Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Rocket Money - Bills & Budgets

Rocket Money - Bills & Budgets

Finance

4.5Behind1x
Expense Tracker · Money Gone?

Expense Tracker · Money Gone?

Productivity

3.2Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Finance chart position

Finance
Not currently ranked in top 100
Cash App

Cash App

★ 4.7
Freecash: Earn Money

Freecash: Earn Money

★ 4.5
PayPal - Pay, Send, Save

PayPal - Pay, Send, Save

★ 4.2
4
Venmo

Venmo

★ 4.0
5
OnePay – Mobile Banking

OnePay – Mobile Banking

★ 4.8
6
Chime® – Fee-Free Banking

Chime® – Fee-Free Banking

★ 4.7
7
Trump Accounts: Official App

Trump Accounts: Official App

★ 4.8
8
Capital One Mobile

Capital One Mobile

★ 4.5
9
Kalshi: Trade News & Sports

Kalshi: Trade News & Sports

★ 4.7
10
Progressive

Progressive

★ 4.6
11
Google Wallet

Google Wallet

★ 4.4
12
Chase Mobile

Chase Mobile

★ 4.8
13
Klarna: Smarter everyday money

Klarna: Smarter everyday money

★ 4.8
14
Citi Mobile®

Citi Mobile®

★ 4.8
15
Grant Cash Advance

Grant Cash Advance

★ 4.8

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Tap Budget currently ranks #1 for its brand keyword but fails to appear for any high‑traffic generic keywords, resulting in a low visibility score (16/100). Immediate focus should be on keyword expansion, metadata enrichment, and quality improvements to capture organic traffic.

Brand Keyword Dominance
high

The app holds rank 1 for the exact brand term "tap budget" with 53 monthly searches, giving a solid foundation for brand‑driven installs. Leverage this by adding the brand term to the title and subtitle to maintain the advantage while expanding into generic terms.

Missing Core Keywords
high

Key high‑traffic terms such as "expense tracker" (80 searches), "daily expense" (55) and "personal finance" (49) are not ranked at all, causing a 19% keyword score. Incorporate these phrases into the title, short description, and long description to improve relevance.

Zero Chart Presence
medium

The app is absent from both global and category charts, which heavily drags the visibility score. Chart placement is driven by install velocity and rating; boosting installs through ASO and gathering reviews will help achieve chart eligibility.

Metadata Keyword Density
medium

The first 500 characters of the description contain only two of the target keywords. Expand the short and full description to naturally repeat high‑traffic keywords (e.g., "expense tracker", "budget planner", "money tracker") while staying within character limits.

Quality Score & Reviews
high

Current rating is 0.0 with no reviews, contributing to a 50% quality score. Implement an in‑app review prompt after 3‑5 expense entries and offer a brief incentive (e.g., premium feature trial) to generate authentic 5‑star feedback.

Visual Asset Refresh
medium

Screenshots and feature graphic are missing from the audit, indicating they are likely absent or low‑quality. Add 5‑8 high‑resolution screenshots highlighting fast entry, minimalist UI, and key use‑cases, plus a short demo video to improve conversion and quality score.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add primary generic keywords ("expense tracker", "budget planner", "money tracker") to the app title and subtitle.
  • 2Rewrite short and full descriptions to include all top‑10 target keywords with natural language.
  • 3Create and upload high‑quality screenshots, a feature graphic, and a 15‑second preview video showcasing fast entry.
  • 4Implement an in‑app review prompt after a few expense logs and run a 2‑week campaign to collect at least 30 positive reviews.
  • 5Monitor install velocity and adjust metadata weekly; aim to break into the Finance category chart within 30 days.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Tap Budget - Expense Tracker?

Tap Budget - Expense Tracker has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 1, 2026.

On how many keywords does Tap Budget - Expense Tracker rank?

Tap Budget - Expense Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Tap Budget - Expense Tracker?

Based on shared keyword rankings, the most frequent competitors of Tap Budget - Expense Tracker are Rocket Money - Bills & Budgets, Smart Receipts: Expenses & Tax, Expense Tracker · Money Gone?. These apps appear next to Tap Budget - Expense Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Tap Budget - Expense Tracker in on the Google Play?

Tap Budget - Expense Tracker is listed in the Finance category on the Google Play.

How can Tap Budget - Expense Tracker improve its App Store Optimization?

Based on this audit, Tap Budget - Expense Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Tap Budget - Expense Tracker.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.