This audit was generated on April 9, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| caltopo | #1 | — |  |     | ||
| slope angle shading | #6 |  |  |     | ||
| topographic maps | #22 |  |  |     | ||
| backcountry navigation | #41 |  |  |     | ||
| offline maps | #69 |  |  |     | ||
| hiking mapsOpportunity | Not ranked | — | — |   | ||
| gps tracker | Not ranked | — | — |      | ||
| avalanche safetyOpportunity | Not ranked | — | — |     | ||
| satellite imageryOpportunity | Not ranked | — | — |      | ||
| search and rescueOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Offline Maps, GPS Directions
Maps & Navigation
ArcGIS Field Maps
Productivity
AlpineQuest Off-Road Explorer
Maps & Navigation
Avalanche Inclinometer
Sports
Gaia GPS: Offline Trail Maps
Maps & Navigation
BRMB Maps by Backroad Maps
Maps & Navigation
Latin America Topo Maps
Maps & Navigation
TrekMe - GPS trekking offline
Maps & Navigation
Angle Gradient Inclinometer
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Maps & Navigation chart position
Uber - Request a ride
Lyft
Waze Navigation & Live Traffic
Transit - Subway & Bus Times
GPS Maps Voice Navigation
GPS Tracker & Location Tracker
GPS Location Tracker Pro
Satellite View - Maps - Radar
Waymo
GPS Speedometer & Odometer
Live Earth Map - World Map 3D
Location Mate - Share & Track
onX Offroad: Trail Maps & GPS
Compass app - Accurate Compass
FindMe - Location Share
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CalTopo has excellent quality and a strong brand keyword rank, but suffers from low overall visibility with only 5 of 10 target keywords ranked and no presence in Play Store charts. The top priority is to boost keyword coverage and chart rankings while leveraging its high rating and professional reputation.
The app scores 100% on quality, indicating strong performance, low crash rates, and a solid user experience. Maintain this by continuing regular updates and monitoring stability metrics.
Keyword "caltopo" ranks #1 with traffic 75 and low difficulty (36), securing top-of-search visibility for the brand name. Keep the brand name in the title and consider a short‑title extension to protect this position.
Only 5 of 10 target keywords are ranked; high‑traffic terms like "offline maps" (traffic 75, difficulty 70) and "gps tracker" (traffic 81, difficulty 75) are not in the top 100. This gaps cost significant discovery potential.
Charts score is 0% – the app is not appearing in global or category rankings, limiting organic installs from the Play Store's chart sections. This is a direct consequence of low install velocity and keyword gaps.
Keywords with strong traffic and moderate difficulty such as "avalanche safety" (traffic 26, difficulty 30) and "search and rescue" (traffic 53, difficulty 37) align with CalTopo’s professional user base. Integrate them into the short description and in‑app copy to capture niche searches.
Competitors like Gaia GPS gain advantage by localizing titles, subtitles, and screenshots. Creating English‑US, English‑CA, and Spanish listings with region‑specific keyword placement can improve relevance and lift rankings in those markets.
- 1Revise title/subtitle/short description to embed top‑traffic keywords: offline maps, hiking maps, gps tracker, avalanche safety, search and rescue.
- 2Create localized store listings for the US, Canada, UK, and Spanish‑speaking regions, translating copy and adding region‑specific keyword variants.
- 3Launch a review acquisition campaign (in‑app prompt after 3‑day usage) to increase total review count while preserving the 4.8‑star rating.
- 4Run A/B tests on icon, feature graphic, and screenshots focusing on keyword‑rich captions to improve click‑through rates.
- 5Implement a chart‑boost strategy: run limited‑time install campaigns (e.g., Play Store promo code ads) to increase install velocity and trigger chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1907 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): slope angle shading.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CalTopo?
CalTopo has a visibility score of 50 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 9, 2026.
On how many keywords does CalTopo rank?
CalTopo is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CalTopo?
Based on shared keyword rankings, the most frequent competitors of CalTopo are Gaia GPS: Offline Trail Maps, Offline Maps, GPS Directions, BRMB Maps by Backroad Maps. These apps appear next to CalTopo on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CalTopo in on the Google Play?
CalTopo is listed in the Maps & Navigation category on the Google Play.
How can CalTopo improve its App Store Optimization?
Based on this audit, CalTopo should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CalTopo.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.