Period Tracker Period Calendar

Only 7 of the top 10 target keywords are ranked, and none appear in the top positions (e.g., "period tracker" not ranked, "period tracker period calendar" at rank 38). High difficulty scores (up to 93) are limiting visibility. Optimize the title, short description, and keyword field with high‑volume terms and add relevant long‑tail keywords to improve rankings.

The app shows a 0.0 rating with 0 reviews, which hurts conversion and trust. Implement an in‑app review prompt after key user actions and consider a small incentive program to encourage 5‑star reviews.

The app is not ranked in the Health & Fitness category, limiting discoverability in category charts. Improve overall ASO signals (keywords, ratings, assets) and verify that the most relevant sub‑category (e.g., "Period & Ovulation") is selected.

Several target keywords have strong traffic potential (e.g., "menstrual calendar" traffic 82, "fertility tracker" traffic 77) despite low rankings. Capturing even modest improvements could drive a sizable user influx.

Competitors like "Period Tracker・Period Calendar" and "Lively: Cycle Syncing, Period" are ahead on shared keywords. By adding those shared high‑traffic keywords to the title/subtitle and improving metadata, the app can directly challenge them.