This audit was generated on April 10, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
10
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| indot trafficwise | #1 | — |  |     | ||
| indiana traffic | #1 | — |  |    | ||
| traffic cameras indiana | #1 | — | |    | ||
| road conditions indiana | #1 | — |  |   | ||
| in dot traffic | #1 | — |  |    | ||
| indiana highway cameras | #1 | — | |   | ||
| traffic alerts indiana | #1 | — | |  | ||
| construction indiana roads | #1 | — |  |    | ||
| traveler info indiana | #1 | — |  |    | ||
| live traffic indiana | #2 | | |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Live Traffic (Indiana)
Travel & Local
Waze Navigation & Live Traffic
Maps & Navigation
Indiana BMV Practice Test
Education
Drive Weather With Live Radar
Weather
Traffic Spotter
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Travel & Local chart position
Upside: Gas & Food Cash Back
Airbnb
Booking.com: Hotels & Travel
Expedia: Hotels, Flights, Cars
Google Earth
Southwest Airlines: Travel App
Vrbo Vacation Rentals
earnify
American Airlines
United Airlines
U-Haul
Fly Delta
GasBuddy: Find & Pay for Gas
Capital One Travel
Frontier Airlines
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
INDOT Trafficwise dominates its target keywords (rank 1 for 9 of 10) but suffers from low overall visibility due to no chart rankings, modest quality score (75%), and a 3.9 rating with limited reviews. Immediate focus should be on boosting conversion assets and user feedback to translate keyword strength into downloads.
The app ranks #1 for 9 of the 10 analyzed high‑traffic keywords (e.g., "indiana traffic" with 69 searches, difficulty 41). Maintain these rankings by preserving keyword‑rich copy and monitoring competitor shifts.
Charts Score is 0% – the app is not appearing in global or category top charts, preventing organic discovery beyond keyword searches. This is a major visibility gap despite strong keyword rankings.
A 3.9‑star rating from only 147 reviews limits conversion and signals quality concerns. Improving the rating and increasing review volume will raise the Quality Score above the current 75%.
Current Quality Score suggests sub‑optimal icon, screenshots, and lack of video. Adding a high‑impact feature video and redesigning screenshots to highlight hands‑free alerts can boost click‑through and install rates.
The first 500 characters lack the top keywords early enough. Re‑write the description to place "INDOT Trafficwise", "Indiana traffic", and "traffic cameras Indiana" within the first 2 sentences and add clear benefit statements.
Implement a timely, non‑intrusive review prompt after a user experiences a successful traffic alert. Pair with a brief incentive (e.g., badge) to increase the review count and average rating.
- 1Refresh visual assets: redesign app icon, add 3‑5 high‑resolution screenshots, and create a 15‑second feature video showcasing audio alerts and live camera feeds.
- 2Rewrite the app description to front‑load the top 5 keywords and include clear, benefit‑focused bullet points within the first 150 characters.
- 3Implement an in‑app review prompt after a successful traffic event, aiming for a 15% increase in review volume within 30 days.
- 4Run A/B tests on the new icon and video to measure impact on install conversion and adjust based on data.
- 5Monitor competitor keyword shifts weekly and adjust keyword density to retain #1 positions, especially for "live traffic Indiana" where rank fell to 2.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1646 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 8 keyword(s): indiana traffic, traffic cameras indiana, road conditions indiana.
Good visibility score
Score of 79/100 indicates solid app store presence.
Rating needs improvement
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of INDOT Trafficwise?
INDOT Trafficwise has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 10, 2026.
On how many keywords does INDOT Trafficwise rank?
INDOT Trafficwise is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 10 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of INDOT Trafficwise?
Based on shared keyword rankings, the most frequent competitors of INDOT Trafficwise are Live Traffic (Indiana), Waze Navigation & Live Traffic, Indiana BMV Practice Test. These apps appear next to INDOT Trafficwise on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is INDOT Trafficwise in on the Google Play?
INDOT Trafficwise is listed in the Travel & Local category on the Google Play.
How can INDOT Trafficwise improve its App Store Optimization?
Based on this audit, INDOT Trafficwise should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to INDOT Trafficwise.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.