How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
9
In top 10
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Personalized insights generated by our AI
TheTreeApp SA ranks strongly for its core keywords (9/10 in top positions) giving a solid visibility foundation, but its overall quality score (25%) and lack of chart rankings indicate poor conversion and discoverability. Immediate focus should be on boosting store‑listing quality and user signals to translate keyword strength into downloads.
9 of the top 10 target keywords rank within the top 8 positions (e.g., "thetreeapp sa" #1, "south african trees" #1, "tree app" #3), delivering strong organic traffic potential (traffic scores up to 55). Maintain these rankings by preserving current keyword usage in the title and short description.
The app targets a specific South African market with 1,200 indigenous tree species, aligning well with niche keywords like "south africa tree guide" (rank 1) and "tree identifier" (rank 8). Leverage this niche authority in the description to reinforce relevance.
A quality score of 25% indicates issues such as missing screenshots, low‑resolution icon, and lack of user reviews. These factors hurt conversion and are likely why the app has no chart rankings despite good keyword positions.
The app currently has 0 reviews and no average rating, which dramatically reduces trust and install likelihood. Competitors like Tree Identifier : Treezy have active rating profiles, giving them an advantage.
Some relevant keywords rank poorly, e.g., "indigenous trees" at #39 and "tree recognition" at #7. Adding these terms to the short description, long description, and promotional text can push them into higher positions.
The app supports 11 South African languages, yet the Play Store listing appears only in English. Translating the title, short description, and key feature list into the supported languages can capture additional organic traffic and improve relevance scores.
Books & Reference chart position
Merlin Bird ID by Cornell Lab
YouVersion Bible App + Audio
KJV Bible: Audio+Verse
Blessed - Bible Verse & Prayer
Audible: Audiobooks & Podcasts
Libby: Read Library Books
Bible For Women-Holy Bible KJV
Ember: Walk With God
Bible Offline-KJV Holy Bible
GoodNovel - Booktok, Stories
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Common questions about this ASO audit.
TheTreeApp SA: Tree Identifier has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 14, 2026.
TheTreeApp SA: Tree Identifier is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 9 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of TheTreeApp SA: Tree Identifier are FamilySearch Tree, Tree Identifier, Tree Identifier : Treezy. These apps appear next to TheTreeApp SA: Tree Identifier on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
TheTreeApp SA: Tree Identifier is listed in the Books & Reference category on the Google Play.
Based on this audit, TheTreeApp SA: Tree Identifier should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TheTreeApp SA: Tree Identifier.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.