This audit was generated on April 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| the infatuation | #1 | — |  |     | ||
| find restaurantsOpportunity | #99 |  |  |     | ||
| restaurant finderOpportunity | Not ranked | — | — |   | ||
| food recommendationsOpportunity | Not ranked | — | — |    | ||
| dining guidesOpportunity | Not ranked | — | — |      | ||
| restaurant reviewsOpportunity | Not ranked | — | — |    | ||
| restaurant searchOpportunity | Not ranked | — | — |  | ||
| city diningOpportunity | Not ranked | — | — |    | ||
| food guidesOpportunity | Not ranked | — | — |      | ||
| restaurant discoveryOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Fast Food Finder Anywhere
Travel & Local
Tropical Smoothie Cafe
Food & Drink
A&W Restaurants
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
McDonald's
DoorDash: Food, Grocery, More
Subway®
7-Eleven: Rewards & Shopping
Dairy Queen® Food & Treats
Uber Eats: Food and Grocery
KFC US - Ordering App
BURGER KING® App
The Cheesecake Factory
Instacart: Get Food Delivery
Domino's Pizza USA
Too Good To Go: End Food Waste
Starbucks
Popeyes® App
Chick-fil-A®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The Infatuation has a strong brand presence (rank 1 for its name) and high quality score (88%), but suffers from extremely low visibility due to poor keyword rankings (only 2 of 10 keywords ranked) and no chart presence. Immediate focus should be expanding and optimizing keyword usage in metadata to capture high‑traffic terms.
The app’s exact brand keyword "the infatuation" ranks #1 with traffic potential 76 and moderate difficulty (39), guaranteeing baseline discoverability. Leverage this by reinforcing the brand in the title and short description.
Only 2 out of 10 target keywords rank, and the app is unranked for high‑traffic terms like "restaurant finder" (traffic 76) and "food recommendations" (traffic 75). Expand the keyword set and embed them in title, short and long descriptions to improve the Keywords Score from 21% toward 60%+.
The app is not listed in the Food & Drink category rankings, which limits organic discovery from category browsing. Optimizing the primary category metadata and increasing keyword relevance will help achieve a category position.
Keywords such as "restaurant reviews" (traffic 74, difficulty 36) and "find restaurants" (rank 99, traffic 61) have modest difficulty and strong search volume. Incorporate these phrases naturally in the short description and bullet points of the long description to target quick wins.
The app covers 40+ cities but does not rank for city‑specific queries (e.g., "NYC restaurant finder"). Adding localized keywords and city‑specific screenshots can capture localized traffic and improve overall visibility.
Quality score is strong (88%) but the app lacks chart placement. Introducing a short promo video, updating screenshots with clear call‑to‑actions, and running a limited user‑acquisition boost can drive installs needed for chart eligibility.
- 1Revise title (max 30 chars) to include "Restaurant Finder" alongside brand, e.g., "The Infatuation – Restaurant Finder".
- 2Rewrite short description (max 80 chars) to feature top keywords: "Restaurant reviews, food recommendations & city dining guides".
- 3Update long description with a structured bullet list that naturally repeats high‑traffic keywords (restaurant finder, food recommendations, dining guides, restaurant reviews, find restaurants).
- 4Add localized metadata (titles, descriptions, screenshots) for top markets (US, UK, Canada) targeting city‑specific phrases.
- 5Create a 15‑second promo video and refresh screenshots to highlight the "Perfect For" feature, then run a short CPI campaign to boost installs and enter the Food & Drink charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1860 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of The Infatuation?
The Infatuation has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 18, 2026.
On how many keywords does The Infatuation rank?
The Infatuation is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of The Infatuation?
Based on shared keyword rankings, the most frequent competitors of The Infatuation are Tropical Smoothie Cafe, Fast Food Finder Anywhere, A&W Restaurants. These apps appear next to The Infatuation on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is The Infatuation in on the Google Play?
The Infatuation is listed in the Food & Drink category on the Google Play.
How can The Infatuation improve its App Store Optimization?
Based on this audit, The Infatuation should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Infatuation.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.