This audit was generated on February 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| whats up | #3 |  |  |    | ||
| depression coping | #6 |  |  |     | ||
| cbt therapy | #26 |  |  |      | ||
| mental health | #86 |  |  |   | ||
| anxiety relief | Not ranked | — | — |      | ||
| stress managementOpportunity | Not ranked | — | — |    | ||
| mood tracker | Not ranked | — | — |      | ||
| self care | Not ranked | — | — |     | ||
| meditation techniquesOpportunity | Not ranked | — | — |    | ||
| emotional wellbeingOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
WhatsApp Business
Communication
Flow - Depression treatment
Health & Fitness
MindDoc: Mental Health Support
Health & Fitness
CBT Mood Tracker
Productivity
Google Messages
Communication
Helping Hand Mental Health App
Education
Talkspace Therapy & Counseling
Health & Fitness
Flutura: Therapist CBT Tools
Medical
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
Blood Pressure Log
healow
Impulse - Brain Training Games
AllTrails: Hike, Bike & Run
Blood Pressure Tracker
Health View
Calm - Sleep, Meditate, Relax
Lazy exercise at home
MyFitnessPal: Calorie Counter
Motivation - Daily quotes
BitePal: Food Tracker Pet
LuckyGo
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a solid Quality Score (75%) but suffers from low keyword coverage and zero chart presence, resulting in a visibility score of 38/100. Immediate focus should be on keyword optimization and chart ranking to unlock growth.
A Quality Score of 75% shows the app delivers a stable experience and good UI, which supports higher conversion once visibility improves.
Only 4 out of 10 target keywords are ranked; high‑traffic terms like "anxiety relief", "stress management", and "mood tracker" are not ranking, pulling the Keywords Score down to 46%.
Charts Score is 0% with the app absent from both global and category charts, severely limiting organic discoverability.
"whats up" ranks #3 (traffic 60) and "depression coping" ranks #6 (traffic 37). Adding related high‑traffic keywords such as "anxiety relief", "stress management", and "CBT therapy" to the title, short description, and metadata can capture additional search volume.
Competitors like MindDoc and Flow rank for keywords "self care" and "meditation techniques" where this app is not ranked; targeting these gaps can help overtake them in search results.
- 1Revise the app title to include a primary high‑traffic keyword, e.g., "What's Up? Mental Health – Anxiety & Depression Relief".
- 2Rewrite the short description (≤80 characters) to embed top unranked keywords such as anxiety relief, stress management, mood tracker, self care, and meditation techniques.
- 3Expand the full description with a dedicated keyword‑rich section, naturally repeating each target keyword and highlighting CBT, ACT, and mood‑tracking features.
- 4Run A/B tests on the app icon and screenshots, adding visuals that showcase the grounding game and mood‑tracker to improve conversion rates.
- 5Implement a post‑session review prompt and a user‑incentive campaign to raise the rating above 4.0 and increase the review count, strengthening quality signals.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): depression coping.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of What's Up? - Mental Health App?
What's Up? - Mental Health App has a visibility score of 38 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 16, 2026.
On how many keywords does What's Up? - Mental Health App rank?
What's Up? - Mental Health App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of What's Up? - Mental Health App?
Based on shared keyword rankings, the most frequent competitors of What's Up? - Mental Health App are WhatsApp Business, Google Messages, Flow - Depression treatment. These apps appear next to What's Up? - Mental Health App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is What's Up? - Mental Health App in on the Google Play?
What's Up? - Mental Health App is listed in the Health & Fitness category on the Google Play.
How can What's Up? - Mental Health App improve its App Store Optimization?
Based on this audit, What's Up? - Mental Health App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to What's Up? - Mental Health App.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.