This audit was generated on February 11, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pdf marmot | #2 | |||||
| pdf scanner | Not ranked | — | — | |||
| scan documentsOpportunity | Not ranked | — | — | |||
| pdf signerOpportunity | Not ranked | — | — | |||
| sign pdf | Not ranked | — | — | |||
| merge pdf | Not ranked | — | — | |||
| pdf scanner app | Not ranked | — | — | |||
| document scanner | Not ranked | — | — | |||
| pdf editor | Not ranked | — | — | |||
| scan to pdfOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
CamScanner - PDF Scanner App
Productivity
ScanGuru: Document PDF Scanner
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Google Gemini
Grok
Gmail - Email by Google
Claude by Anthropic
Microsoft Authenticator
Google Docs
Google Drive
Microsoft Outlook
Google Sheets
Microsoft Word
Link to Windows
VPN - Super Unlimited Proxy
Google Calendar: Get Organized
Microsoft Copilot AI Assistant
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PDF Marmot has a modest visibility score of 15/100, ranking only for its brand name while missing all high‑traffic functional keywords. Immediate focus should be on keyword expansion, rating acquisition, and creative assets to boost discoverability.
The app ranks #2 for the exact‑match brand keyword "pdf marmot" with 61 monthly searches and a moderate difficulty of 46, indicating strong brand awareness. Leverage this by keeping the brand term prominent in the title and subtitle.
All primary functional keywords (e.g., "pdf scanner", "scan documents", "document scanner") have zero rankings despite combined traffic > 400 searches and difficulty ranging from 49‑83. This is the biggest driver of the low visibility score.
The app currently has 0 reviews and a 0.0 rating, which hurts conversion and App Store ranking algorithms. New users have no social proof to rely on.
Add high‑traffic, medium‑difficulty terms such as "pdf scanner", "document scanner", "merge pdf", and "sign pdf" to the subtitle and 100‑character keyword field. This can capture up to ~350 additional monthly searches.
Current description is cut off and lacks visual emphasis on the mascot. Updated screenshots and a short video highlighting scanning, signing, and merging, with Marvin the Marmot, can improve click‑through rates and conversion.
The app is not charting in the Productivity category. After keyword and asset improvements, target the "Document Scanning" sub‑category to appear in the top 50, boosting organic visibility.
- 1Revise title and subtitle to include "PDF Scanner" and "Document Scanner" while retaining the brand term.
- 2Populate the 100‑character keyword field with top‑traffic terms: pdf scanner, document scanner, merge pdf, sign pdf, pdf editor.
- 3Launch an in‑app prompt after 3‑5 uses to request a rating and encourage users to leave a review.
- 4Create new App Store screenshots and a 15‑second preview video featuring Marvin the Marmot demonstrating scanning, signing, and merging.
- 5Submit localized metadata (title, subtitle, keywords) for English‑speaking markets with the highest traffic (US, UK, Canada).
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PDF Marmot - Scan & Sign Docs?
PDF Marmot - Scan & Sign Docs has a visibility score of 15 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 11, 2026.
On how many keywords does PDF Marmot - Scan & Sign Docs rank?
PDF Marmot - Scan & Sign Docs is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PDF Marmot - Scan & Sign Docs?
Based on shared keyword rankings, the most frequent competitors of PDF Marmot - Scan & Sign Docs are CamScanner - PDF Scanner App, ScanGuru: Document PDF Scanner. These apps appear next to PDF Marmot - Scan & Sign Docs on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PDF Marmot - Scan & Sign Docs in on the Apple App Store?
PDF Marmot - Scan & Sign Docs is listed in the Productivity category on the Apple App Store.
How can PDF Marmot - Scan & Sign Docs improve its App Store Optimization?
Based on this audit, PDF Marmot - Scan & Sign Docs should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PDF Marmot - Scan & Sign Docs.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.