This audit was generated on April 22, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
FitMama: Pregnancy & Postnatal

FitMama: Pregnancy & Postnatal

Launchfast Inc.

USUSen-US4.0 / 5289 reviews Apr 21, 2026

Visibility Score

62Good

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
77
Based on keyword rankings
Keywords analyzed10
Ranked in top 508
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
88
Rating and recency signals
Rating4.0 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

8

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
fitmama#1
60
34
FitMama App
FitMama: Pregnancy & Postnatal
1
FitMama App
2
Fitness Mama
3
Newborn Fit Mama
4
FitMoms By Payal
5
pregnancy fitness#3
36
36
Prenatal Yoga | Down Dog
Plus +1: Pregnancy Workouts
Get Mom Strong
1
Prenatal Yoga | Down Dog
2
FitMama: Pregnancy & Postnatal
3
Plus +1: Pregnancy Workouts
4
PregActive Pregnancy Exercise
5
pregnancy workouts#12
31
40
Pregnancy Workouts & Exercises
Pregnancy Prenatal Fitness
Pregnancy Workouts
1
Plus +1: Pregnancy Workouts
2
Prenatal & Postpartum Workout
3
PregActive Pregnancy Exercise
4
Pregnancy Workout Program
5
prenatal exercises#15
31
27
Prenatal Yoga Poses
Exercises for Moms
Pregnancy Workouts
1
Prenatal Yoga | Down Dog
2
Exercise During Pregnancy
3
Prenatal & Postpartum Workout
4
Pregnancy Workout Program
5
postnatal workout#17
48
42
Exercises for Moms
PUSH Workout & Gym Tracker
Fit Mom - Postnatal Workouts
1
Get Mom Strong
2
Prenatal & Postpartum Workout
3
Moms Into Fitness
4
Postnatal Workouts
5
pregnancy nutrition#29
47
44
AI Nutrition Tracker
My Kidney CARE Nutrition
Pregnancy Diet: Recipes, Foods
1
Pregnancy Diet: Food & Recipes
2
The Prenatal Nutrition Library
3
Pregnancy Tips Diet Nutrition
4
Nutrition Guide for Clinicians
5
postpartum recovery#45
34
35
NewForm: Recovery & Wellbeing
MobiSaver: Data&Photo Recovery
Mommys Postpartum Recovery
1
Postpartum Workout
2
Postpartum Journey
3
Birth Recovery Center
4
Fit Mom - Postnatal Workouts
5
postnatal fitnessOpportunity#73
36
27
Fittest Core
JimeFitMom: Pre y Posnatal
Fit Mom - Postnatal Workouts
1
Postnatal Workouts
2
Moms Into Fitness
3
Fitness.Trumpf
4
PROnatal Fitness
5
core strengtheningOpportunityNot ranked
51
41
Core Exercises - Abs Workouts
1
Core: Fitness & Nutrition
2
Plank Challenge: Core Workout
3
Abs, Core, Back - Home Workout
4
Core Strengths
5
pelvic floor exercisesOpportunityNot ranked
39
43
Kegel Trainer - Exercises
1
Kegel Men: Men's Pelvic Health
2
Pelvic Floor Workout Plan
3
Easy Kegel - Pelvic Floor
4
Kegel Exercises - Pelvic floor
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Pregnancy Workouts & Exercises

Pregnancy Workouts & Exercises

Health & Fitness

Ahead1x
Fittest Core

Fittest Core

Health & Fitness

5.0Ahead1x
Prenatal Yoga Poses

Prenatal Yoga Poses

Health & Fitness

Ahead1x
NewForm: Recovery & Wellbeing

NewForm: Recovery & Wellbeing

Lifestyle

4.8Ahead1x
Prenatal Yoga | Down Dog

Prenatal Yoga | Down Dog

Health & Fitness

4.9Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Exercises for Moms

Exercises for Moms

Health & Fitness

2.3Behind2x
FitMama App

FitMama App

Health & Fitness

5.0Behind1x
Pregnancy Prenatal Fitness

Pregnancy Prenatal Fitness

Health & Fitness

Behind1x
JimeFitMom: Pre y Posnatal

JimeFitMom: Pre y Posnatal

Health & Fitness

4.8Behind1x
MobiSaver: Data&Photo Recovery

MobiSaver: Data&Photo Recovery

Tools

2.0Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

4.7
Planet Fitness

Planet Fitness

4.7
B.A.A. Racing App

B.A.A. Racing App

4.9
4
Blood Pressure Tracker

Blood Pressure Tracker

3.9
5
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

4.6
6
Finch: Self-Care Pet

Finch: Self-Care Pet

4.9
7
Blood Pressure Log

Blood Pressure Log

3.9
8
Step Tracker Launcher

Step Tracker Launcher

4.4
9
Health Sense: Track & Record

Health Sense: Track & Record

3.6
10
Step Counter - Pedometer

Step Counter - Pedometer

4.8
11
healow

healow

4.6
12
Pilates Workout at Home

Pilates Workout at Home

4.8
13
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

4.6
14
Chair Workout: Women's Edition

Chair Workout: Women's Edition

4.7
15
BitePal: AI Calorie Counter

BitePal: AI Calorie Counter

4.6

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

FitMama has strong brand visibility with its primary keyword ranking #1 and a high quality score, but it lacks chart presence and struggles with several high‑traffic keywords, leaving the app unranked in its category.

Brand Keyword Dominance
high

The app’s own brand term "fitmama" ranks #1 with a traffic potential of 60 and a low difficulty of 34, driving consistent organic visibility. Leverage this top spot by keeping the brand name in the title and short description.

Zero Chart Rankings
high

Charts Score is 0% – the app does not appear in any global or category charts, which dramatically limits discovery. This is a critical gap, especially given the Health & Fitness category where chart placement boosts installs.

Missing High‑Traffic Keywords
medium

Core strengthening (traffic 51) and pelvic floor exercises (traffic 39) have no rankings, despite moderate difficulty (41‑43). Absence from these searches forfeits significant install potential.

Improve Mid‑Tier Keywords
medium

Keywords such as "pregnancy workouts" (rank 12) and "prenatal exercises" (rank 15) sit just outside the top‑10. Small copy tweaks and additional LSI terms can push them into the coveted top‑10, increasing traffic by up to 30%.

Category Ranking Boost
high

The app is not ranked in the Health & Fitness category. Adding category‑specific keywords (e.g., "postpartum recovery", "pregnancy nutrition") to the short description and leveraging a localized subtitle can help achieve a category placement and unlock chart eligibility.

Key Action Items
Priority actions to improve your app's visibility
  • 1Rewrite the short description to include high‑traffic, unranked terms: "core strengthening", "pelvic floor exercises", and "postpartum recovery".
  • 2Add a subtitle or tag line that incorporates "pregnancy workouts" and "prenatal exercises" to push those keywords into the top‑10.
  • 3Launch an ASO A/B test for the app icon and feature graphic to improve click‑through rate and qualify for chart rankings.
  • 4Implement an in‑app prompt for users to leave 5‑star reviews, aiming to raise the rating above 4.2 and increase overall quality score.
  • 5Create a localized version for key markets (US, UK, AU) with region‑specific keyword variations to gain early chart traction.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 2521 characters, providing good keyword density and information for users.

Strong visual presence

24 screenshots give users a comprehensive view of your app.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Strong keyword positions

Ranking in top 10 for 1 keyword(s): pregnancy fitness.

Good visibility score

Score of 62/100 indicates solid app store presence.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of FitMama: Pregnancy & Postnatal?

FitMama: Pregnancy & Postnatal has a visibility score of 62 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 22, 2026.

On how many keywords does FitMama: Pregnancy & Postnatal rank?

FitMama: Pregnancy & Postnatal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of FitMama: Pregnancy & Postnatal?

Based on shared keyword rankings, the most frequent competitors of FitMama: Pregnancy & Postnatal are Exercises for Moms, FitMama App, Pregnancy Workouts & Exercises. These apps appear next to FitMama: Pregnancy & Postnatal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is FitMama: Pregnancy & Postnatal in on the Google Play?

FitMama: Pregnancy & Postnatal is listed in the Health & Fitness category on the Google Play.

How can FitMama: Pregnancy & Postnatal improve its App Store Optimization?

Based on this audit, FitMama: Pregnancy & Postnatal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FitMama: Pregnancy & Postnatal.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.