This audit was generated on February 13, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| listexpenser | #1 | — | — |  | ||
| expense trackerOpportunity | Not ranked | — | — |      | ||
| budget planner | Not ranked | — | — |     | ||
| daily expenseOpportunity | Not ranked | — | — |    | ||
| money managerOpportunity | Not ranked | — | — |  | ||
| expense managerOpportunity | Not ranked | — | — |    | ||
| spending trackerOpportunity | Not ranked | — | — |  | ||
| budget trackerOpportunity | Not ranked | — | — | | ||
| expense reportOpportunity | Not ranked | — | — |      | ||
| shopping list | Not ranked | — | — |      |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Finance chart position
TurboTax: File Your Tax Return
Cash App
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
Kalshi: Trade the Big Game
Progressive
Chime – Mobile Banking
Chase Mobile®: Bank & Invest
Intuit Credit Karma
Wells Fargo Mobile®
IRS2Go
Fidelity Investments
OnePay – Mobile Banking
State Farm®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
ListExpenser has a decent brand presence with its app name ranking #1, but overall ASO performance is weak, reflected by a visibility score of 11/100 and zero rankings for high‑traffic keywords. Immediate focus should be on keyword expansion, metadata optimization, and quality improvements to boost discoverability and attract reviews.
The exact app name "listexpenser" ranks #1 with 16 monthly searches, giving a solid foundation for brand awareness. Leverage this by reinforcing the brand in the title and subtitle while expanding into related keyword phrases.
Nine high‑traffic keywords (e.g., "expense tracker" – 71 searches, difficulty 53) are not ranked at all, causing a large visibility gap. The current title/subtitle likely lack these terms, preventing the app from surfacing for primary searches.
The Quality Score sits at 50%, indicating sub‑optimal screenshots, description length, or missing app preview videos. Poor visual assets reduce conversion rates and can affect ranking.
Add top‑performing, medium‑difficulty keywords such as "expense tracker", "budget planner" and "spending tracker" to the subtitle (max 30 characters) to capture additional search traffic without exceeding character limits.
Rewrite the first 500 characters to include the top five unranked keywords naturally, using bullet points and clear value propositions. This improves relevance signals for the App Store algorithm.
With 0 reviews, the app lacks social proof. Implement an in‑app prompt after a successful expense entry to request a 5‑star rating, aiming for at least 20 reviews in the next 30 days to boost credibility and ranking potential.
- 1Incorporate high‑traffic keywords (e.g., "expense tracker", "budget planner") into the subtitle and keyword field.
- 2Revise the app description to embed top unranked keywords and use concise benefit‑focused bullet points.
- 3Upgrade visual assets: add 5 high‑resolution screenshots and a short preview video highlighting key features.
- 4Launch an in‑app rating prompt to collect at least 20 user reviews within the next month.
- 5Monitor keyword rankings weekly and adjust keyword set based on difficulty and traffic trends.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2985 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 11/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ListExpenser: Expense Tracker?
ListExpenser: Expense Tracker has a visibility score of 11 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 13, 2026.
On how many keywords does ListExpenser: Expense Tracker rank?
ListExpenser: Expense Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is ListExpenser: Expense Tracker in on the Apple App Store?
ListExpenser: Expense Tracker is listed in the Finance category on the Apple App Store.
How can ListExpenser: Expense Tracker improve its App Store Optimization?
Based on this audit, ListExpenser: Expense Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ListExpenser: Expense Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.