This audit was generated on February 14, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| margin safe balance | #1 | — | ||||
| budgeting | Not ranked | — | — | |||
| expense tracker | Not ranked | — | — | |||
| bill reminder | Not ranked | — | — | |||
| personal finance | Not ranked | — | — | |||
| spendable balance | Not ranked | — | — | |||
| financial planner | Not ranked | — | — | |||
| budget app | Not ranked | — | — | |||
| expense manager | Not ranked | — | — | |||
| cash flow | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
Cash App
TurboTax: File Your Tax Return
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
Progressive
Chime – Mobile Banking
Chase Mobile®: Bank & Invest
Kalshi: Trade the Big Game
Intuit Credit Karma
OnePay – Mobile Banking
Wells Fargo Mobile®
Fidelity Investments
IRS2Go
State Farm®
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Margin: Safe Balance has a strong foothold on its exact brand keyword (rank 1) but suffers from a very low overall visibility score (15/100) due to poor keyword coverage and no chart rankings. Immediate focus should be on expanding keyword rankings and boosting user signals.
The app ranks #1 for "margin safe balance" with a traffic potential of 52 and moderate difficulty (37), giving it a reliable entry point for organic discovery. Maintain this position by protecting the exact‑match keyword in the title and subtitle.
Only 1 out of the 10 analyzed high‑traffic keywords is ranked (16% Keywords Score). Keywords like "budgeting" (traffic 67) and "expense tracker" (traffic 71) are unranked despite moderate difficulty, indicating missed search volume.
Charts Score is 0% – the app does not appear in any global or category charts, which limits visibility to top‑performing apps in Finance. This is likely linked to low download volume and lack of user reviews.
Incorporate unranked high‑traffic keywords into the 100‑character keyword field and subtitle: "budgeting, expense tracker, bill reminder, personal finance, budget app". Prioritize terms with difficulty <50 to improve ranking chances.
Quality Score is 50% but the app has 0 reviews. Launch an in‑app prompt after a successful bill‑marking action to collect 5‑star reviews, which will improve both rating and conversion rates.
Highlight the home‑screen widgets, iCloud sync, and bill reminders in screenshots and the description to differentiate from competitors like SAFE Credit Union and improve download conversion.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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