This audit was generated on April 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| explorehere | #1 | — |  |     | ||
| historic landmarks | #1 | — |  |    | ||
| road trip guide | #9 |  |  |      | ||
| historical places | #35 |  |  |      | ||
| audio tours | Not ranked | — | — |      | ||
| hands free travelOpportunity | Not ranked | — | — |      | ||
| roadtrip plannerOpportunity | Not ranked | — | — |  | ||
| driving toursOpportunity | Not ranked | — | — |   | ||
| travel guidesOpportunity | Not ranked | — | — |    | ||
| scenic highwaysOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Road Trip Planner Compass Maps
Maps & Navigation
AP World History Practice
Education
Garmin Explore™
Maps & Navigation
Road trip planner: by the ways
Travel & Local
African American Sites
Travel & Local
Vetus Places
Maps & Navigation
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Travel & Local chart position
Upside: Gas & Food Cash Back
Google Earth
Airbnb
Expedia: Hotels, Flights, Cars
Booking.com: Hotels & Travel
American Airlines
Vrbo Vacation Rentals
Fly Delta
Southwest Airlines: Travel App
United Airlines
U-Haul
Capital One Travel
Hilton Honors: Book Hotels
Marriott Bonvoy: Book Hotels
Turo — Car rental marketplace
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
ExploreHere has a solid foundation with its brand and historic landmarks keywords ranking #1, but suffers from low chart visibility and many high‑traffic keywords not ranking. Immediate focus should be on expanding keyword coverage and boosting visual assets to improve rankings and conversions.
The app’s own name "explorehere" ranks #1 with a traffic score of 78 and low difficulty (39), indicating strong brand recognition. Leverage this by reinforcing the brand in the title and subtitle.
A quality score of 75% suggests the app meets technical and performance standards, providing a solid base for growth. Maintain current stability while addressing other ASO factors.
Charts score is 0%, meaning the app isn’t appearing in top‑charts for any region or category, limiting organic exposure. This is often tied to low conversion rates and insufficient installs.
Only 4 of the top 10 target keywords rank, leaving high‑traffic terms like "audio tours" (traffic 56) and "roadtrip planner" (traffic 40) unranked. Expanding keyword usage is essential.
Incorporate unranked high‑traffic keywords (e.g., "audio tours", "hands free travel", "roadtrip planner") into the short description, long description, and keyword field. Prioritize terms with difficulty below 50 for quicker gains.
With only 96 reviews and a 3.9 rating, the app lags behind competitors. A review‑generation campaign can raise both count and average rating, improving store ranking and user trust.
- 1Rewrite the app title and short description to include top‑ranked keywords (e.g., "ExploreHere – Road Trip Guide & Historic Landmarks").
- 2Add the high‑traffic, unranked keywords (audio tours, hands free travel, roadtrip planner, driving tours, scenic highways) naturally throughout the long description and keyword list.
- 3Refresh visual assets: create a compelling feature graphic, update screenshots with highlighted audio‑tour flow, and run A/B tests to improve conversion and chart eligibility.
- 4Launch an in‑app prompt and email flow to solicit 5‑star reviews, aiming to double the review count within 30 days.
- 5Monitor competitor listings (Garmin Explore, Road Trip Planner Compass Maps) for emerging keywords and adjust metadata monthly.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): historic landmarks.
Rating needs improvement
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ExploreHere: History Guide?
ExploreHere: History Guide has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
On how many keywords does ExploreHere: History Guide rank?
ExploreHere: History Guide is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of ExploreHere: History Guide?
Based on shared keyword rankings, the most frequent competitors of ExploreHere: History Guide are Garmin Explore™, Road Trip Planner Compass Maps, Road trip planner: by the ways. These apps appear next to ExploreHere: History Guide on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is ExploreHere: History Guide in on the Google Play?
ExploreHere: History Guide is listed in the Travel & Local category on the Google Play.
How can ExploreHere: History Guide improve its App Store Optimization?
Based on this audit, ExploreHere: History Guide should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ExploreHere: History Guide.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.