Try Dry: Dry January® & beyond

‘Try Dry’, ‘Dry January’ and ‘Alcohol Change’ all rank #1 with traffic scores of 75, 71, and 43 respectively, showing the title and brand keywords are fully optimized.

Charts Score is 0%, meaning the app isn’t appearing in top‑10 lists globally or by category, which severely restricts discoverability beyond keyword search.

The app is not ranked in the Health & Fitness category, so category‑based browsing and recommendation algorithms are not driving traffic.

High‑traffic keywords like ‘quit alcohol’ (traffic 64) rank #19 and ‘drinking tracker’ (traffic 68) rank #17; improving these positions could capture a large additional audience.

Competitors lack the ‘planned drinking’ and mission‑based system; emphasizing these in the short description and screenshots can differentiate the app and improve conversion.

Current title only contains ‘Try Dry’; adding a high‑volume term such as ‘Quit Alcohol’ or ‘Drinking Tracker’ (while staying under 30 characters) can boost relevance for those under‑performing keywords.