IndyCRM: Clients & Invoices

The app already ranks #2 for its brand keyword "indycrm" with traffic 37 and difficulty 26, showing strong brand presence. Leverage this by adding the brand term to the subtitle and promotional text to capture residual traffic.

Only 1 of 10 target keywords is ranked. High‑traffic terms like "invoicing" (traffic 70, difficulty 32) and "client management" (traffic 42, difficulty 39) are absent, limiting discoverability. This drives the 14% keyword score.

The app has a 0.0 rating with no reviews, contributing to a low quality score and discouraging installs. Apple’s algorithm heavily weights ratings for ranking.

Keywords such as "invoicing" (traffic 70, difficulty 32) and "invoice generator" (traffic 55, difficulty 49) are both high‑volume and moderately easy. Adding these to the keyword field can quickly boost keyword score.

The description is truncated after 500 characters and lacks keyword‑rich bullet points; screenshots and video are not mentioned. Improving these assets can raise the quality score and chart eligibility.