This audit was generated on June 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| simple period tracker | #1 | — |  |     | ||
| period calendarOpportunity | #55 |  |  |   | ||
| track menstruation | #75 |  |  | | ||
| cycle tracker | #76 |  |  |  | ||
| track periods | #78 |  | | | ||
| menstrual trackerOpportunity | #86 |  | | | ||
| period tracker | Not ranked | — | — | | ||
| menstrual cycleOpportunity | Not ranked | — | — | | ||
| menstrual period | Not ranked | — | — | | ||
| female health tracker | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Lunaria: Period Tracker
Health & Fitness
Period Tracker Safe Fertility
Unknown category
Femininity - Period tracker
Health & Fitness
Periods cycle tracker
Unknown category
Period Tracker App | Eve Glow
Health & Fitness
Period Calendar Period Tracker
Health & Fitness
Period tracker Cycle calendar
Health & Fitness
Period Tracker Bloom
Unknown category
Cyla - Period & Cycle Tracker
Unknown category
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
Volume Control Sound Launcher
Cleanup: Phone Storage Cleaner
Buns and Bounce Home Screen
PDF Reader: Viewer, PDF Editor
PDF Reader: View All PDFs
Google Authenticator
Phone Cleaner & Toolset
QR & Barcode Scanner
Move to iOS
Proton VPN: Fast & Secure VPN
Network WiFi Scan
QR Scanner
Cleaner Toolbox
Samsung Smart Switch Mobile
ViruSweep - Antivirus & Clean
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys a strong top‑rank for its exact name and a solid quality score, but its overall visibility is poor (19/100) due to limited keyword coverage and no chart presence. Immediate focus should be on capturing high‑KEI, winnable keywords and refining metadata to climb rankings and enter category charts.
"simple period tracker" ranks #1 with 32 search volume, giving the app immediate visibility for its exact name. Leverage this by keeping the brand phrase prominent in the title and short description.
Only 6 of the top 10 target keywords are ranked, leaving 4 high‑traffic terms unaddressed. This limits discoverability across common search intents like "menstrual tracker" and "period calendar".
The app is absent from both global and category charts, which hampers organic install momentum and credibility. Chart inclusion typically requires higher install velocity and better keyword ranking.
This keyword has a KEI of 1.24 (excellent) with 63 searches and moderate difficulty (51). By adding the exact phrase to the short description and sprinkling it naturally in the long description, the app can move from rank 86 toward the top 20.
Both keywords show good KEI (0.94 and 0.93) and moderate difficulty (53‑55). Incorporating these terms into bullet points, feature list, and localized screenshots can boost relevance and push rankings from unranked/55‑60 into the top 30.
- 1Update the app title (if possible) or short description to include "Menstrual Tracker" and "Period Calendar" while preserving the brand phrase.
- 2Rewrite the long description to embed high‑KEI keywords (menstrual tracker, menstrual cycle, period calendar, track periods) in natural sentences and bullet points.
- 3Add or replace screenshots to showcase the calendar view and cycle predictions, labeling them with the target keywords.
- 4Create a keyword list in the Google Play Console, prioritizing the top 5 KEI‑rich terms, and remove low‑value filler words.
- 5Launch an in‑app prompt for reviews to increase the rating count, aiming for 100+ reviews to lift the quality score further.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Short description
Your app description is only 297 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Simple Period tracker?
Simple Period tracker has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 27, 2026.
On how many keywords does Simple Period tracker rank?
Simple Period tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Simple Period tracker?
Based on shared keyword rankings, the most frequent competitors of Simple Period tracker are Lunaria: Period Tracker, Period Tracker App | Eve Glow, Period Calendar Period Tracker. These apps appear next to Simple Period tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Simple Period tracker in on the Google Play?
Simple Period tracker is listed in the Tools category on the Google Play.
How can Simple Period tracker improve its App Store Optimization?
Based on this audit, Simple Period tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Simple Period tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.