This audit was generated on February 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| secure password manager | #10 |  |  |      | ||
| offline password managerOpportunity | #80 |  |  |   | ||
| password manager | Not ranked | — | — |   | ||
| password vaultOpportunity | Not ranked | — | — | | ||
| secure password storageOpportunity | Not ranked | — | — |  | ||
| password generator | Not ranked | — | — |   | ||
| biometric loginOpportunity | Not ranked | — | — |      | ||
| password protectionOpportunity | Not ranked | — | — | | ||
| password keeperOpportunity | Not ranked | — | — |  | ||
| password securityOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Dashlane Password Manager
Productivity
eZ Password Manager
Productivity
NordPass Password Manager
Productivity
C2 Password
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF Reader
PDF Reader - Editor & Viewer
Cleaner Launcher for Android
Document Reader-PDF Launcher
Cleanup: Phone Storage Cleaner
Cleaner Toolbox
Clean Fix Plus
SmartRecovery - All Restore
Find My Phone by Clap Launcher
Move to iOS
Photo Recovery-File Rescue
Clean Sweep Toolkit
QR & Barcode Scanner
Proton VPN: Fast & Secure VPN
Google Authenticator
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Secure Password Manager has a very low visibility score (14/100) driven by poor keyword rankings and zero user reviews, while its technical security features are a clear differentiator. The immediate priority is to boost keyword relevance and app quality signals to achieve rankings for high‑traffic terms.
The description highlights military‑grade AES‑256, PBKDF2, and HMAC‑SHA256, which aligns with user intent for "secure password manager" – the only keyword currently ranking (position 10, traffic 70). Leverage this unique selling point in the title and short description to capture more relevance.
The app shows N/A rating and 0 reviews, causing a quality score of only 50% and hurting conversion. Lack of social proof directly suppresses install volume, which is a core ranking factor on Google Play.
Only 2 of the 10 target keywords are ranked; high‑traffic terms like "password manager" (traffic 80, difficulty 90) and "password vault" (traffic 75, difficulty 44) are absent. This drives the 16% keyword score and limits discoverability.
Keywords such as "offline password manager" (traffic 67, difficulty 49) and "biometric login" (traffic 73, difficulty 35) have moderate competition. Optimizing metadata (title, short description, and keyword‑rich feature list) for these can quickly push the app into the top 30 positions.
Current listing lacks visual assets (no screenshots or video mentioned) which reduces click‑through rate. Adding 5 high‑resolution screenshots and a 15‑second demo video that showcase offline use and biometric login can raise conversion and indirectly boost rankings.
- 1Rewrite title and short description to include primary keywords: "Secure Password Manager" and "offline password manager" while preserving branding.
- 2Create and upload 5 compelling screenshots plus a short demo video highlighting offline storage, biometric login, and military‑grade encryption.
- 3Implement an in‑app rating prompt after first successful password entry to generate at least 50 reviews within 30 days.
- 4Add keyword‑rich bullet points for "password vault", "password generator", and "biometric login" in the full description and update the app's localized metadata for English (US) and other high‑traffic regions.
- 5Launch a small acquisition campaign (e.g., Google UAC) to boost install volume for the target keywords, aiming for 500+ installs per week to trigger algorithmic ranking improvements.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2750 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Secure Password Manager?
Secure Password Manager has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 20, 2026.
On how many keywords does Secure Password Manager rank?
Secure Password Manager is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Secure Password Manager?
Based on shared keyword rankings, the most frequent competitors of Secure Password Manager are Dashlane Password Manager, NordPass Password Manager, eZ Password Manager. These apps appear next to Secure Password Manager on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Secure Password Manager in on the Google Play?
Secure Password Manager is listed in the Tools category on the Google Play.
How can Secure Password Manager improve its App Store Optimization?
Based on this audit, Secure Password Manager should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Secure Password Manager.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.