Dram: AI Whisky Guide & Learn

The app ranks #2 for "ai whisky", #4 for "whisky guide" and "whisky learning", capturing high‑traffic keywords (41, 43, 32) with moderate difficulty. Leverage these positions by highlighting the AI feature in the subtitle and screenshots.

The brand name "dram" (traffic 57, difficulty 59) does not rank, indicating the title may not emphasize the keyword enough. Incorporate "Dram" and a primary descriptor in the title/subtitle to improve brand visibility.

A quality score of 50% and a 0‑star rating (0 reviews) hurt conversion and ranking potential. Lack of user feedback and polished assets signals low trust to both Apple’s algorithm and shoppers.

Keywords such as "whisky identifier" (traffic 39), "whisky tasting notes" (39), and "whisky flavor profile" (38) have no rank despite strong demand. Add these terms to the keyword field and embed them naturally in the description.

Unicorn Auctions outranks Dram on three shared keywords, indicating a competitive edge in keyword usage. Analyze their keyword list and replicate successful long‑tail terms while differentiating with unique AI‑focused phrases.