This audit was generated on February 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| debtmate | #1 | — |  |     | ||
| debt managerOpportunity | Not ranked | — | — |      | ||
| loan trackerOpportunity | Not ranked | — | — |     | ||
| personal financeOpportunity | Not ranked | — | — |      | ||
| debt trackerOpportunity | Not ranked | — | — |   | ||
| loan manager | Not ranked | — | — |     | ||
| financial plannerOpportunity | Not ranked | — | — |     | ||
| money manager | Not ranked | — | — |    | ||
| debt repaymentOpportunity | Not ranked | — | — |    | ||
| loan organizerOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
DebtMate
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Freecash: Earn Money
Cash App
PayPal - Pay, Send, Save
TurboTax: File Your Tax Return
Chime – Mobile Banking
Venmo
OnePay – Mobile Banking
IRS2Go
Progressive
Capital One Mobile
Testerup: Make Money Fast
Google Wallet
Intuit Credit Karma
Chase Mobile
Wells Fargo Mobile®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
DebtMate has a strong brand presence with its name ranking #1, but overall visibility is low (13/100) due to poor keyword coverage, missing user reviews, and limited store assets.
The exact app name "debtmate" ranks #1 with traffic 30 and low difficulty (24), guaranteeing baseline discoverability. Leverage this by keeping the brand name prominent in the title and subtitle.
Only 1 of the 10 high‑traffic keywords is ranked. Nine keywords (e.g., "debt manager", "loan tracker", "personal finance") have traffic >50 but are unranked, dragging the Keywords Score down to 14%. Immediate keyword optimization is critical.
The app currently has 0 reviews, which hurts trust signals and ranking potential. Google Play heavily weights review count and rating in its algorithm, especially for finance apps.
Quality Score sits at 50% indicating missing assets (screenshots, video, feature graphic) and possibly thin description. Enhancing visual assets will improve conversion and may lift chart placement.
Incorporate high‑traffic, medium‑difficulty keywords (e.g., "debt manager", "loan tracker", "money manager") into the short description and long description without keyword stuffing. This can boost relevance for those searches.
- 1Add the brand name plus a descriptor in the title (e.g., "DebtMate – Debt & Loan Manager") to keep the #1 ranking while adding a keyword.
- 2Rewrite the short and long descriptions to naturally embed the top 5 unranked high‑traffic keywords.
- 3Create and upload 5 high‑resolution screenshots, a 30‑second promo video, and a feature graphic to raise the Quality Score.
- 4Implement an in‑app review prompt after 3–5 uses and encourage happy users to leave 5‑star ratings, targeting at least 20 reviews.
- 5Localize the listing (English + key markets) and submit an updated version to trigger chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of DebtMate?
DebtMate has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 22, 2026.
On how many keywords does DebtMate rank?
DebtMate is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of DebtMate?
Based on shared keyword rankings, the most frequent competitors of DebtMate are DebtMate. These apps appear next to DebtMate on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is DebtMate in on the Google Play?
DebtMate is listed in the Finance category on the Google Play.
How can DebtMate improve its App Store Optimization?
Based on this audit, DebtMate should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to DebtMate.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.