This audit was generated on February 23, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| spillr | #1 | — |  |     | ||
| mental healthOpportunity | Not ranked | — | — |      | ||
| emotional wellnessOpportunity | Not ranked | — | — |      | ||
| journalingOpportunity | Not ranked | — | — |      | ||
| mood trackingOpportunity | Not ranked | — | — |     | ||
| anonymous sharingOpportunity | Not ranked | — | — |      | ||
| supportive communityOpportunity | Not ranked | — | — |      | ||
| stress reliefOpportunity | Not ranked | — | — |      | ||
| self expressionOpportunity | Not ranked | — | — |      | ||
| daily check-inOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Genomapp: Raw DNA Analysis
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social Networking chart position
Threads
WhatsApp Messenger
Life360: Stay Connected & Safe
Discord - Talk, Play, Hang Out
Telegram Messenger
Messenger
Google Meet
GroupMe
TextNow: Call + Text Unlimited
Signal - Private Messenger
Locket Widget
BAND - App for all groups
BIGO LIVE-Live Stream, Go Live
Letterboxd
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Spillr enjoys a perfect quality rating and brand‑keyword dominance (rank 1 for "spillr"), but its overall visibility is weak with only 1 of 10 target keywords ranked and no category placement. Immediate focus should be on expanding keyword coverage and building social proof to lift the visibility score.
The app’s own name "spillr" ranks #1 with a traffic score of 56 and low difficulty (26), giving it a solid anchor in search results. Leverage this by keeping the brand name in the title and using it as a funnel to other keyword rankings.
Only 1 of 10 target keywords is ranked (10% coverage), leaving high‑traffic terms like "mental health" (65) and "journaling" (55) untapped. This directly drags the Keywords Score down to 18%. Expand the keyword field and subtitle to capture these terms.
Spillr is not appearing in the Social Networking category charts, indicating insufficient download volume and rating momentum. Without a category rank, organic discovery is severely limited.
The title, subtitle, and keyword field can accommodate up to 30, 30, and 100 characters respectively. Insert high‑traffic, moderate‑difficulty keywords such as "mental health", "journaling", "mood tracking", "stress relief", and "emotional wellness" to improve the Keywords Score and overall visibility.
The app currently has 0 reviews despite a 5.0 rating. Implement an in‑app review prompt to collect at least 20 five‑star reviews in the next 30 days, which will boost the Quality Score perception and aid category ranking.
- 1Revise App Store title to include a primary keyword (e.g., "Spillr: Mental Health & Journaling"); add subtitle with secondary keywords like "mood tracking, stress relief".
- 2Populate the 100‑character keyword field with top‑traffic terms: mental health, journaling, mood tracking, stress relief, emotional wellness, supportive community.
- 3Add an in‑app prompt that asks happy users for a 5‑star rating, targeting at least 20 new reviews within 30 days.
- 4Refresh screenshots and the preview video to showcase anonymity, 24‑hour fading, and community interaction, embedding keyword‑rich captions.
- 5Launch a small Apple Search Ads campaign focused on high‑traffic, medium‑difficulty keywords (mental health, stress relief) to drive initial downloads and accelerate ranking gains.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1875 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Spillr: Express & Feel Heard in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Spillr: Express & Feel Heard?
Spillr: Express & Feel Heard has a visibility score of 18 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 23, 2026.
On how many keywords does Spillr: Express & Feel Heard rank?
Spillr: Express & Feel Heard is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Spillr: Express & Feel Heard?
Based on shared keyword rankings, the most frequent competitors of Spillr: Express & Feel Heard are Genomapp: Raw DNA Analysis. These apps appear next to Spillr: Express & Feel Heard on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Spillr: Express & Feel Heard in on the Apple App Store?
Spillr: Express & Feel Heard is listed in the Social Networking category on the Apple App Store.
How can Spillr: Express & Feel Heard improve its App Store Optimization?
Based on this audit, Spillr: Express & Feel Heard should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Spillr: Express & Feel Heard.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.