This audit was generated on February 23, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| investment tool | #21 | |||||
| interest calculator | Not ranked | — | — | |||
| investment growthOpportunity | Not ranked | — | — | |||
| compound interest | Not ranked | — | — | |||
| investment calculator appOpportunity | Not ranked | — | — | |||
| currency converter | Not ranked | — | — | |||
| investment plannerOpportunity | Not ranked | — | — | |||
| financial calculator | Not ranked | — | — | |||
| savings calculatorOpportunity | Not ranked | — | — | |||
| investment estimatorOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Stock Events Portfolio Tracker
Finance
Investmate — Learn to trade
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a very low visibility score (7/100) with only one keyword ranked (investment tool at #21) and no presence in charts or category rankings. Immediate focus should be on keyword optimization and acquiring user signals to boost ranking.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "interest calculator" (traffic 53) and "compound interest" (traffic 30) have difficulty >80, indicating they are competitive. Shift focus to medium‑traffic, lower‑difficulty terms such as "investment growth" (traffic 46, difficulty 34) and "investment estimator" (traffic 42, difficulty 35).
The app has 0 reviews and no rating, which heavily penalizes the quality score and conversion rate. Lack of social proof reduces click‑through and install likelihood.
Current title "Investment Tool: Interest Calc" does not include high‑volume keyword "investment calculator" (traffic 53). Adding this phrase while staying under 30 characters can capture additional search impressions.
The keyword "investment tool" ranks at #21 with modest difficulty (35) and decent traffic (50), showing the app can break into the top 10 with modest effort. Building on this momentum is feasible.
Quality score is only 50%, indicating room for improvement in screenshots, app icon, and short video. High‑impact visuals increase CTR and can lift rankings even without keyword changes.
Keywords such as "investment growth" (difficulty 34) and "investment estimator" (difficulty 35) are within reach. Incorporate them naturally into the short and full description, feature list, and update notes.
- 1Revise app title to include "investment calculator" while staying under 30 characters.
- 2Rewrite short and full description to embed top low‑difficulty keywords (e.g., investment growth, investment estimator, investment planner).
- 3Add 3‑5 high‑resolution screenshots and a 15‑second gameplay‑style video highlighting the compound interest calculator and currency converter.
- 4Implement an in‑app review prompt after a successful calculation to generate at least 20 five‑star reviews within 30 days.
- 5Create a localized description for English‑US and English‑UK markets to capture additional traffic for "interest calculator" and "financial calculator".
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
14 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Investment Tool: Interest Calc?
Investment Tool: Interest Calc has a visibility score of 7 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 23, 2026.
On how many keywords does Investment Tool: Interest Calc rank?
Investment Tool: Interest Calc is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Investment Tool: Interest Calc?
Based on shared keyword rankings, the most frequent competitors of Investment Tool: Interest Calc are Stock Events Portfolio Tracker, Investmate — Learn to trade. These apps appear next to Investment Tool: Interest Calc on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Investment Tool: Interest Calc in on the Google Play?
Investment Tool: Interest Calc is listed in the Tools category on the Google Play.
How can Investment Tool: Interest Calc improve its App Store Optimization?
Based on this audit, Investment Tool: Interest Calc should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Investment Tool: Interest Calc.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.