This audit was generated on April 25, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| maia | #3 | |||||
| love advice | #40 | |||||
| relationship coachOpportunity | #53 | |||||
| couples therapyOpportunity | #57 | |||||
| marriage counselingOpportunity | #60 | |||||
| couple therapyOpportunity | #71 | |||||
| ai chat | Not ranked | — | — | |||
| couples gamesOpportunity | Not ranked | — | — | |||
| partner communicationOpportunity | Not ranked | — | — | |||
| relationship helpOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Productivity
Education
Productivity
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Lifestyle
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Health & Fitness
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Lifestyle
Books & Reference
Occurrence count shows how many keywords each competitor appears on
Lifestyle chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Maia: AI for Couples has a critically low visibility score of 23/100, primarily due to non-existent chart presence and poor keyword rankings (only 1 of 10 target keywords in top 10). The app name enjoys a strong rank 3 for its branded term 'maia', but high-intent relationship keywords like 'couples therapy,' 'relationship coach,' and 'marriage counseling' are severely underperforming outside the top 50.
The app ranks #3 for 'maia' with 66 traffic score, indicating effective brand defense and organic discovery from brand-aware users. This creates a foundation to build upon for non-branded keyword expansion.
Only 6 of 10 tracked keywords rank at all, and just 1 ('maia') is in the top 10. Critical high-intent terms like 'couples therapy' (rank 57), 'relationship coach' (rank 53), and 'marriage counseling' (rank 60) have low difficulty scores (33-38) but poor rankings despite relevant app functionality. This represents massive missed organic acquisition.
The app has no ranking in Top Charts globally or in category, indicating insufficient install velocity and conversion rate. This compounds visibility problems as chart rankings drive additional organic discovery loops.
Three high-relevance keywords show no ranking: 'ai chat' (77 traffic, 83 difficulty—challenging but valuable), 'couples games' (40 traffic, 40 difficulty—achievable), and 'partner communication' (46 traffic, 42 difficulty—achievable with optimization). The description already mentions 'fun activities' and 'guided conversations'—align metadata to these terms.
Currently in Lifestyle with no rank. Health & Fitness or Medical categories may better serve relationship therapy positioning and offer less competition. Alternatively, 'Lifestyle' subcategory optimization could improve discoverability.
Competitors show single-digit shared keyword overlap (1-2 keywords), indicating low ASO maturity across the space. Apps like 'Between' and 'PAIRS' that share keywords are not dominating, leaving room for aggressive metadata and creative optimization to capture share.
Actionable recommendations to improve your visibility
Your description is 2294 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your 4.6 star rating builds user trust and improves conversion rates.
Last updated 20 months ago. Regular updates signal active development and improve rankings.
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Maia: AI for Couples has a visibility score of 23 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 25, 2026.
Maia: AI for Couples is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Maia: AI for Couples are Between - Private Couples App, MAIA, Maia Care. These apps appear next to Maia: AI for Couples on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Maia: AI for Couples is listed in the Lifestyle category on the Google Play.
Based on this audit, Maia: AI for Couples should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Maia: AI for Couples.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.