This audit was generated on April 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| retro reel | #1 | — |  |     | ||
| old hollywood films | #2 |  |  |   | ||
| black and white movies | #2 | |  |   | ||
| classic movies | #3 |  |  |  | ||
| vintage movie streaming | #6 |  | |  | ||
| hollywood classics | #7 | |  | | ||
| vintage cinema | #8 |  |  |     | ||
| classic romance movies | #12 |  |  |   | ||
| classic film noirOpportunity | Not ranked | — | — |      | ||
| old movie archiveOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Old Movies Hollywood Classics
Entertainment
Classic Movies & TV Shows
Entertainment
TV & Movie Classics
Entertainment
Classic Movies and Television
Entertainment
VSCO: Photo Editor
Photography
Amazing Classic Movies & TV
Entertainment
OldReel - Vintage Camcorder
Photography
Western Classic Movies
Entertainment
Classic Hollywood Movies
Entertainment
Black Movies & TV
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Entertainment chart position
FreeReels - Dramas & Reels
Game Cashouts
Loopit - Make Playables
HBO Max: Stream TV & Movies
Prime Video
Netflix
Peacock TV: Stream TV & Movies
NetShort - Popular Dramas & TV
Tubi: Free Movies & Live TV
ReelShort - Stream Drama & TV
PineDrama - Short Dramas
The Roku App (Official)
PlutoTV: Stream Free Movies/TV
PolyBuzz: Chat with AI Friends
DramaBox - Stream Drama Shorts
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Retro Reel enjoys strong keyword rankings (7 of 10 in top positions) but suffers from low quality signals and no chart visibility, limiting organic reach. Immediate focus should be on boosting app quality and expanding keyword coverage to capture missed traffic.
7 out of 10 target keywords rank in the top 10, delivering strong traffic (e.g., retro reel rank 1, traffic 58; black and white movies rank 2, traffic 47). Maintain current placements while protecting against competitor encroachment.
Quality score is only 50% with a 3.6‑star rating and 488 reviews, which drags down visibility and chart eligibility. Improve user satisfaction and encourage more positive reviews to raise the score.
Charts score is 0%; the app is not appearing in Global or Category charts, likely due to low install velocity and retention. Without chart data, Google Play reduces organic distribution.
Two high‑traffic terms are unranked: "classic film noir" (traffic 53) and "old movie archive" (traffic 58). Adding these to the title, short description, or keyword‑rich long description can capture additional searches.
Competitors like "Old Movies Hollywood Classics" rank ahead on shared keywords. Differentiating with long‑tail keywords (e.g., "vintage cinema collection", "golden era Hollywood") can carve niche space.
The current description repeats generic phrases and lacks keyword density. Re‑write the first 500 chars to include top unranked keywords, add bullet points, and insert a clear call‑to‑action to improve conversion.
- 1Add "classic film noir" and "old movie archive" to the title/short description and sprinkle them in the long description.
- 2Implement an in‑app rating prompt after 2‑3 successful video plays to boost 5‑star reviews and raise the quality score.
- 3Refresh store listing assets: add high‑resolution screenshots, a short trailer, and update the description with bullet‑pointed features and new keywords.
- 4Run an A/B test on the subtitle (e.g., "Vintage Hollywood Classics 1910‑1960") to improve click‑through rate and retention.
- 5Monitor install & retention metrics for 7‑day period; if below 30 % retention, add onboarding tips or curated playlists to improve chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3071 characters, providing good keyword density and information for users.
Strong visual presence
23 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 6 keyword(s): classic movies, old hollywood films, vintage movie streaming.
Good visibility score
Score of 78/100 indicates solid app store presence.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Retro Reel: Old Films & Movies?
Retro Reel: Old Films & Movies has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 27, 2026.
On how many keywords does Retro Reel: Old Films & Movies rank?
Retro Reel: Old Films & Movies is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Retro Reel: Old Films & Movies?
Based on shared keyword rankings, the most frequent competitors of Retro Reel: Old Films & Movies are Old Movies Hollywood Classics, Amazing Classic Movies & TV, OldReel - Vintage Camcorder. These apps appear next to Retro Reel: Old Films & Movies on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Retro Reel: Old Films & Movies in on the Google Play?
Retro Reel: Old Films & Movies is listed in the Entertainment category on the Google Play.
How can Retro Reel: Old Films & Movies improve its App Store Optimization?
Based on this audit, Retro Reel: Old Films & Movies should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Retro Reel: Old Films & Movies.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.