This audit was generated on April 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| owll | #1 | — |  |     | ||
| note taking assistant | #8 |  | |    | ||
| ai note taker | #43 |  |  |   | ||
| smart note takerOpportunity | #53 | |  |     | ||
| meeting notes appOpportunity | #56 |  |  |    | ||
| lecture notes appOpportunity | #81 |  |  |     | ||
| meeting recorderOpportunity | #86 |  |  |    | ||
| voice to text | Not ranked | — | — |      | ||
| transcription appOpportunity | Not ranked | — | — |    | ||
| ai transcriptionOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
AI Note Taker - NotebookAI
Productivity
Voice Recorder For Android
Tools
AI Transcribe. Speech to Text
Productivity
Google Keep - Notes and lists
Productivity
NoteLyn: AI Note Taker & Study
Education
Meeting Owl
Productivity
AI Meeting Note Taker
Tools
Voice Recorder & Voice Memos
Music & Audio
Google NotebookLM
Productivity
Note Wave – AI Smart Notes
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
QR Scanner & Barcode Reader
Find My Phone by Clap Launcher
Volume Control Sound Launcher
QR & Barcode Scanner
Cleanup: Phone Storage Cleaner
Move to iOS
QR & Barcode Scanner Launcher
Google Authenticator
QR Scanner
Samsung Smart Switch Mobile
Cleaner Guard
Proton VPN: Fast & Secure VPN
Google Translate
ViruSweep - Antivirus & Clean
PhotoRescue Plus
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Owll has a solid quality score (78%) and ranks #1 for its brand keyword, but overall visibility is low (45/100) due to poor rankings for high‑traffic generic keywords and no chart presence.
The app ranks #1 for "owll" with 77 traffic and low difficulty (36), showing strong brand recognition. Leverage this by keeping the brand name front‑and‑center in the title and subtitle.
Key terms like "voice to text", "transcription app" and "ai transcription" have traffic >40 but the app is not ranked for them. This gap costs potential organic installs.
Rewrite the short and full description to embed top‑performing keywords (e.g., "voice to text", "meeting recorder", "lecture notes app"). Use natural language and repeat each keyword 2‑3 times where appropriate.
Charts Score is 0%; the app is not appearing in global or category top charts, limiting discoverability. A boost in install volume and retention will be required to break into the charts.
A 4.3 rating with 271 reviews is decent, but increasing the review count (especially 5‑star) can improve credibility and conversion. Prompt satisfied users to leave reviews after successful transcriptions.
- 1Update title to include a high‑traffic keyword (e.g., "Owll: AI Voice to Text Note Taker").
- 2Rewrite short and full descriptions, inserting top keywords: "voice to text", "meeting recorder", "lecture notes app", "transcription app".
- 3Add keyword‑rich captions to screenshots and create a new feature graphic highlighting AI transcription.
- 4Run a targeted install campaign (e.g., Google UAC) to increase daily installs and aim for placement in the Tools top‑200 chart.
- 5Implement an in‑app prompt after a successful transcription to encourage 5‑star reviews and collect additional user feedback.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3299 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): note taking assistant.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Owll: Al Note Taker Assistant?
Owll: Al Note Taker Assistant has a visibility score of 45 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 27, 2026.
On how many keywords does Owll: Al Note Taker Assistant rank?
Owll: Al Note Taker Assistant is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Owll: Al Note Taker Assistant?
Based on shared keyword rankings, the most frequent competitors of Owll: Al Note Taker Assistant are Meeting Owl, AI Note Taker - NotebookAI, AI Meeting Note Taker. These apps appear next to Owll: Al Note Taker Assistant on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Owll: Al Note Taker Assistant in on the Google Play?
Owll: Al Note Taker Assistant is listed in the Tools category on the Google Play.
How can Owll: Al Note Taker Assistant improve its App Store Optimization?
Based on this audit, Owll: Al Note Taker Assistant should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Owll: Al Note Taker Assistant.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.