This audit was generated on April 28, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| binauralfreq | #1 | — | — | |||
| binaural beats | #11 | |||||
| delta wavesOpportunity | #57 | |||||
| sound therapyOpportunity | #71 | |||||
| healing soundsOpportunity | #76 | |||||
| sleep musicOpportunity | Not ranked | — | — | |||
| white noise | Not ranked | — | — | |||
| sleep therapyOpportunity | Not ranked | — | — | |||
| relaxation musicOpportunity | Not ranked | — | — | |||
| insomnia reliefOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Brainwaves: Binaural Beats ™
Health & Fitness
Lullwave: Sleep Sounds, Noises
Health & Fitness
WaveMix Sleep Sound Soundscape
Music & Audio
Sound Oasis White Noise Lite
Health & Fitness
Atmosphere: Binaural Therapy
Health & Fitness
Sleepa: Relaxing sounds, Sleep
Health & Fitness
Breethe - Sleep & Meditation
Health & Fitness
Sonora - Sleep & Focus Sounds
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Yuka - Food & Cosmetic Scanner
Planet Fitness
AllTrails: Hike, Bike & Run
Finch: Self-Care Pet
Blood Pressure Care
Chair Workout: Women's Edition
Step Tracker Launcher
Step Counter - Pedometer
healow
Health Sense: Track & Record
Flo Ovulation & Period Tracker
Strava: Run, Bike, Walk
Blood Pressure
Blood Pressure Tracker
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
BinauralFreq has critically low visibility (28/100) with only 5% of analyzed keywords ranking in top 10 and zero chart presence. The app is over-dependent on its branded term while missing high-traffic opportunities like 'white noise' (69 traffic) and 'sleep music' (56 traffic) where competitors likely dominate.
Rank #1 for 'binauralfreq' with 22 traffic shows basic app discoverability for direct searches. However, this branded traffic is insufficient since users already knowing the app name convert at lower acquisition value than discovery-based keywords.
Zero rankings for 'white noise' (69 traffic, difficulty 75), 'sleep music' (56 traffic, difficulty 60), and 'relaxation music' (54 traffic, difficulty 37) represent massive missed opportunity. These popular terms drive category traffic but face strong competition from apps like Lullwave and Sleepa.
Rank #11 for 'binaural beats' (64 traffic, difficulty 81) places just outside first-page visibility where 90%+ of clicks occur. With Brainwaves competitor ahead, this gaps indicates insufficient metadata optimization and likely weaker conversion rates for this critical term.
'Insomnia relief' (47 traffic, difficulty 32), 'delta waves' (difficulty 34), and 'sound therapy' (difficulty 41) offer achievable ranking improvements. Current ranks of NR, 57, and 71 respectively show these are underoptimized despite manageable competition.
0% charts score with no Health & Fitness ranking indicates insufficient download velocity for algorithmic promotion. Only 15 reviews and 4.2 rating suggest low user base, creating a vicious cycle where lack of visibility prevents organic growth momentum.
The 500-character description front-loads features but lacks strategic keyword density for target terms. 'Healing sounds' and 'sound therapy' appear but 'white noise', 'sleep music', and 'insomnia relief' are buried or absent, hurting indexation for high-traffic searches.
- 1Restructure title/short description to front-load 'White Noise & Sleep Music' before 'Binaural Beats' to capture higher-traffic generic searches
- 2Rewrite full description with natural integration of 'insomnia relief', 'delta waves for sleep', and 'sleep sound therapy' in first 1,000 characters
- 3Implement targeted paid campaign for 'binaural beats' to break into top 10 and trigger organic algorithm boost
- 4Add 'Sleepa' and 'Lullwave' ASO intelligence by analyzing their screenshots and metadata for high-ranking keyword patterns
- 5Launch review generation campaign to reach 100+ reviews and improve conversion rate signaling to Play Store algorithm
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3850 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 28/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of BinauralFreq - Binaural Beats?
BinauralFreq - Binaural Beats has a visibility score of 28 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 28, 2026.
On how many keywords does BinauralFreq - Binaural Beats rank?
BinauralFreq - Binaural Beats is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of BinauralFreq - Binaural Beats?
Based on shared keyword rankings, the most frequent competitors of BinauralFreq - Binaural Beats are Brainwaves: Binaural Beats ™, Atmosphere: Binaural Therapy, Lullwave: Sleep Sounds, Noises. These apps appear next to BinauralFreq - Binaural Beats on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is BinauralFreq - Binaural Beats in on the Google Play?
BinauralFreq - Binaural Beats is listed in the Health & Fitness category on the Google Play.
How can BinauralFreq - Binaural Beats improve its App Store Optimization?
Based on this audit, BinauralFreq - Binaural Beats should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to BinauralFreq - Binaural Beats.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.