This audit was generated on April 26, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| budgetit | #2 | |||||
| expense tracker | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| budget plannerOpportunity | Not ranked | — | — | |||
| transaction trackerOpportunity | Not ranked | — | — | |||
| financial trackerOpportunity | Not ranked | — | — | |||
| spending trackerOpportunity | Not ranked | — | — | |||
| subscription manager | Not ranked | — | — | |||
| personal financeOpportunity | Not ranked | — | — | |||
| expense managementOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
BUDGETit: Safe and Secure Expe
Finance
Trackwallet: Budget & Expenses
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Venmo
Chime® – Fee-Free Banking
PayPal - Pay, Send, Save
OnePay – Mobile Banking
Capital One Mobile
Intuit Credit Karma
Kalshi: Trade News & Sports
Progressive
Klarna: Smarter everyday money
Testerup: Test & Earn Rewards
Wells Fargo Mobile®
Google Wallet
State Farm®
Atlas - Rewards Credit Card
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
BudgetIt has a solid brand presence, ranking #2 for its own keyword, but overall visibility is extremely low (13/100) due to poor keyword coverage, no rankings for core terms, and lack of user signals. Immediate focus should be on expanding and optimizing keyword set and building credibility to boost rankings.
The app ranks #2 for the exact brand keyword "budgetit" with a traffic potential of 41 and moderate difficulty (31), indicating strong brand recognition. Leverage this by reinforcing the brand term in the title and subtitle.
None of the high‑traffic core keywords (e.g., "expense tracker" traffic 80, difficulty 67) are ranked, resulting in a 15% keyword score. Incorporate these terms into the title, short description, and long description to capture their search volume.
The app currently has 0 reviews, harming the Quality Score (50%) and organic trust. Lack of social proof also prevents the app from appearing in charts. Initiate a review‑generation campaign to earn at least 30 4‑star+ reviews within 30 days.
Only 1 of the top 10 analyzed keywords is ranked. Add at least 8 high‑traffic, low‑to‑medium difficulty keywords (e.g., "budget planner" difficulty 59, "personal finance" difficulty 34) to the title/subtitle and tag fields. This can lift the Keywords Score to >50%.
Quality Score is 50% likely due to minimal description length and lack of localized assets. Extend the long description to 4000 characters, embed the target keywords naturally, add localized screenshots, an explainer video, and highlight unique AI‑driven auto‑categorization to improve conversion and chart eligibility.
- 1Add high‑traffic core keywords (e.g., "expense tracker", "budget planner", "personal finance") to title, short and long description.
- 2Create a review acquisition strategy: prompt in‑app after 3‑5 uses and offer a simple 1‑tap rating flow.
- 3Expand the long description to 3000‑4000 characters, integrating top keywords naturally and emphasizing AI auto‑categorization.
- 4Produce localized screenshots (at least 5 per language) and a 15‑second video showcasing bank‑statement upload and insights.
- 5Monitor competitor BUDGETit and Trackwallet for keyword changes; adjust your keyword set weekly based on difficulty and traffic trends.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3139 characters, providing good keyword density and information for users.
Strong visual presence
20 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Expense Tracker App - BudgetIt?
Expense Tracker App - BudgetIt has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 26, 2026.
On how many keywords does Expense Tracker App - BudgetIt rank?
Expense Tracker App - BudgetIt is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Expense Tracker App - BudgetIt?
Based on shared keyword rankings, the most frequent competitors of Expense Tracker App - BudgetIt are BUDGETit: Safe and Secure Expe, Trackwallet: Budget & Expenses. These apps appear next to Expense Tracker App - BudgetIt on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Expense Tracker App - BudgetIt in on the Google Play?
Expense Tracker App - BudgetIt is listed in the Finance category on the Google Play.
How can Expense Tracker App - BudgetIt improve its App Store Optimization?
Based on this audit, Expense Tracker App - BudgetIt should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expense Tracker App - BudgetIt.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.