How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ollie dog food | #1 | — |  |     | ||
| ollie | #3 | | |  | ||
| dog food delivery | #6 |  |  |     | ||
| healthy dog food | #6 | |  |  | ||
| personalized dog food | #7 |  |  | | ||
| custom dog meals | #10 | | |  | ||
| dog wellness app | #92 |  |  |      | ||
| pet care | Not ranked | — | — |     | ||
| dog health tracker | Not ranked | — | — |    | ||
| dog meal planner | Not ranked | — | — |     |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Ollie ranks well for a few core keywords but lacks chart presence and misses high‑traffic terms, limiting overall visibility. The immediate priority is expanding keyword coverage and gaining chart rankings to boost discoverability.
The app holds an 81% keyword score with 7 of 10 target keywords ranked, notably "ollie dog food" (rank 1) and "ollie" (rank 3). Leverage these positions by reinforcing them in the title and short description.
Charts Score is 0%, meaning the app does not appear in Global or Category top charts. This drastically reduces organic discoverability, especially for new users browsing the Food & Drink category.
High‑traffic terms like "pet care" (traffic 63), "dog health tracker" (traffic 37) and "dog meal planner" (traffic 37) are not ranked at all, despite moderate difficulty (30‑40). Adding these to the metadata will capture significant search volume.
Keywords such as "custom dog meals" (rank 10, difficulty 31) and "personalized dog food" (rank 7, difficulty 33) have low competition. Optimizing copy and metadata around them can push these into top‑5 positions quickly.
Competitor JustBark ranks ahead on shared keyword "fresh dog food" and holds better chart placement. Analyze their asset mix (icon, screenshots) and incorporate differentiators like "human‑grade" and "real‑time box updates" to win back users.
The app is not ranked in its Food & Drink category, limiting exposure to category browsers. Adjusting the primary category or adding secondary category tags could improve placement.
Actionable recommendations to improve your visibility
Your description is 1860 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your 4.7 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 5 keyword(s): dog food delivery, personalized dog food, ollie dog food.
Score of 66/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Ollie - Human Grade Dog Food has a visibility score of 66 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 30, 2026.
Ollie - Human Grade Dog Food is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Ollie - Human Grade Dog Food are FeeDog - Raising Dog, Ollie - Team/Club Management, Ollie for Meals: Meal Planning. These apps appear next to Ollie - Human Grade Dog Food on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Ollie - Human Grade Dog Food is listed in the Food & Drink category on the Google Play.
Based on this audit, Ollie - Human Grade Dog Food should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Ollie - Human Grade Dog Food.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US