This audit was generated on May 1, 2026
The data may no longer be up to date.
This audit was generated on May 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chess middlegame | #2 |  |  |    | ||
| chess king | #59 |  | |      | ||
| chess strategyOpportunity | Not ranked | — | — |     | ||
| chess tactics | Not ranked | — | — |     | ||
| chess openings | Not ranked | — | — |      | ||
| sicilian defenseOpportunity | Not ranked | — | — |      | ||
| ruy lopezOpportunity | Not ranked | — | — |     | ||
| chess trainingOpportunity | Not ranked | — | — |   | ||
| chess lessonsOpportunity | Not ranked | — | — |  | ||
| chess improvementOpportunity | Not ranked | — | — |   |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Chess Middlegame II has strong quality and ratings but suffers from low overall visibility, ranking for only 2 of 10 target keywords and missing chart placement. Immediate focus should be expanding keyword coverage and boosting store presence.
The app scores 75% on quality and holds a 4.8‑star rating from 284 reviews, indicating strong user satisfaction and a solid foundation for ASO improvements.
Only 2 of 10 analyzed keywords rank ("chess middlegame" #2, "chess king" #59). High‑traffic keywords like "chess tactics" (traffic 39) and "chess strategy" (traffic 48) are not ranked, limiting discoverability.
Charts score is 0% with the app not appearing in global or category rankings, meaning organic install volume is low despite good quality.
Incorporating top‑traffic terms (e.g., "chess tactics", "chess strategy", "sicilian defense") into the title and subtitle can capture additional search volume and improve the Keywords Score.
The first 500 characters lack many high‑traffic keywords. Rewriting the description to embed missing terms ("chess openings", "ruy lopez", "chess training") early and using bullet points will boost relevance without sacrificing readability.
Adding keyword‑focused screenshots and a short video (with overlay text like "Tactics" and "Strategy") can improve conversion rates and aid chart performance, especially against competitors like "King Chess : Online & Puzzles".
Actionable recommendations to improve your visibility
Your description is 3732 characters, providing good keyword density and information for users.
Your 4.8 star rating builds user trust and improves conversion rates.
You have 2 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Chess Middlegame II has a visibility score of 49 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 1, 2026.
Chess Middlegame II is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Chess Middlegame II are Chess Middlegame I, King Chess : Online & Puzzles, Chess Middlegame IV. These apps appear next to Chess Middlegame II on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Chess Middlegame II is listed in the Game Board category on the Google Play.
Based on this audit, Chess Middlegame II should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Middlegame II.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US