StoPoint: Visit & Cost Tracker

The brand keyword "stopoint" is ranking #1 with a traffic potential of 50 and a moderate difficulty of 34, giving the app immediate visibility for its own name. Leverage this by ensuring the brand term appears prominently in the title and short description.

Only 2 out of 10 target keywords are ranked (stopoint #1, visit tracker #55). High‑traffic keywords like "expense tracker" (traffic 80, difficulty 67) and "receipt scanner" (traffic 45, difficulty 63) are not ranking at all. Expand the keyword list and embed these terms in the title, short description, and long description.

The app has no user reviews or rating, resulting in a quality score of 50% and harming conversion. Lack of social proof also reduces the algorithmic trust factor. Implement an in‑app review prompt after a successful visit log to start collecting ratings.

Charts score is 0% – the app is not appearing in any top‑download or top‑revenue charts, which limits organic discovery. A surge in downloads driven by the keyword improvements and better visual assets can push the app into the charts, unlocking additional algorithmic boost.

Current listing likely lacks optimized screenshots and a video that showcase privacy‑first automatic logging. High‑quality, benefit‑focused visuals increase click‑through rates and can compensate for lower rankings while the keyword work matures.

StoPoint is not ranked in the Productivity category. Adding category‑specific keywords such as "personal journal" and "location history manager" and selecting the most relevant sub‑category can improve category discoverability.