This audit was generated on May 1, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Aware

Aware

Aware Labs

USUSen-USNo ratingNo reviews Apr 30, 2026

Visibility Score

12Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
13
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
aware#2
45
72
Aware: Mindfulness & Wellbeing
AWARE
Aware: Mindfulness & Wellbeing
1
Aware
2
AWARE
3
All Aware
4
Aware Super
5
bank sms trackerOpportunityNot ranked
49
39
——
FinArt: AI Expense Tracker
1
Wallet: Budget Expense Tracker
2
SMS Expense Tracker
3
MyMoney—Track Expense & Budget
4
Message and Call Tracker
5
transaction trackerOpportunityNot ranked
49
41
——
Wallet: Budget Expense Tracker
1
Money Tracker-Expense & Budget
2
Trackwallet: Budget & Expenses
3
Budget App & Tracker: Spendee
4
FinArt: AI Expense Tracker
5
spending summaryOpportunityNot ranked
53
34
——
Spending Tracker
1
MyMoney—Track Expense & Budget
2
Monarch: Budget & Track Money
3
Wallet: Budget Expense Tracker
4
EveryDollar: Budget Management
5
financial insightsOpportunityNot ranked
36
33
——
Finimize - Finance Insights
1
Bigdata.com: Finance Insights
2
Barron's: Investing Insights
3
Insights.Market: Stock MF IPO
4
Financial Times: Business News
5
sms financeOpportunityNot ranked
37
33
——
FinSMS: AI SMS Finance Manager
1
SMS Finance - Money Tracker
2
FinArt: AI Expense Tracker
3
BNI SMS Banking
4
E-finance
5
personal expenseOpportunityNot ranked
51
44
——
Wallet: Budget Expense Tracker
1
Money Manager Expense & Budget
2
MyMoney—Track Expense & Budget
3
Budget App & Tracker: Spendee
4
Monefy - Budget & Expenses app
5
money managerNot ranked
52
77
——
Money Manager Expense & Budget
1
Money manager & expenses
2
Money Manager: Expense Tracker
3
Wallet: Budget Expense Tracker
4
Money Manager (Remove Ads)
5
weekly expense reportOpportunityNot ranked
53
43
——
Money Manager Expense & Budget
1
Day-to-day Expenses
2
Simple Expense Note
3
Wallet: Budget Expense Tracker
4
Cashew—Expense Budget Tracker
5
bank alert analyzerOpportunityNot ranked
49
36
——
Bank Alert Reader - MoneySpeak
1
Live Oak Bank
2
Bank of Zachary Mobile Plus
3
YummyProfit: Indicator Alert
4
DailyPay On-Demand Pay
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Aware: Mindfulness & Wellbeing

Aware: Mindfulness & Wellbeing

Health & Fitness

4.3Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
AWARE

AWARE

Weather

Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Finance chart position

Finance
Not currently ranked in top 200
Cash App

Cash App

★ 4.7
Chime® – Fee-Free Banking

Chime® – Fee-Free Banking

★ 4.7
PayPal - Pay, Send, Save

PayPal - Pay, Send, Save

★ 4.2
4
Venmo

Venmo

★ 4.1
5
Liberty Mutual Mobile

Liberty Mutual Mobile

★ 4.6
6
OnePay – Mobile Banking

OnePay – Mobile Banking

★ 4.8
7
Testerup: Freecash & Rewards

Testerup: Freecash & Rewards

★ 4.2
8
Capital One Mobile

Capital One Mobile

★ 4.5
9
Kalshi: Trade News & Sports

Kalshi: Trade News & Sports

★ 4.5
10
Progressive

Progressive

★ 4.6
11
Intuit Credit Karma

Intuit Credit Karma

★ 4.7
12
Grant Cash Advance

Grant Cash Advance

★ 4.7
13
Citi Mobile®

Citi Mobile®

★ 4.8
14
Google Wallet

Google Wallet

★ 4.4
15
Chase Mobile

Chase Mobile

★ 4.8

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Aware has a very low overall visibility (12/100) with only one keyword ranking (#2 for "aware") and no category or chart presence. The main priority is to expand keyword coverage and improve listing assets to drive discoverability and user trust.

Brand Keyword Ranking
high

The app’s brand name "aware" already ranks #2 with 45 search traffic, showing strong brand recognition. Leverage this by adding the brand keyword to the title and short description to retain that ranking while introducing additional keywords.

Limited Keyword Coverage
high

Only 1 out of 10 target keywords is ranked; high‑traffic terms like "bank sms tracker" (49 traffic) and "money manager" (52 traffic) are not appearing at all. Incorporate these high‑traffic, moderate‑difficulty keywords into the title, short description, and app description to improve rankings.

No Reviews or Rating
medium

The listing has 0 reviews, resulting in a missing rating signal that hurts conversion and quality score (50%). Implement an in‑app prompt after the weekly summary to encourage 4‑star+ reviews and respond to feedback promptly.

Asset Optimization Needed
medium

The quality score is only 50%; the listing lacks compelling screenshots, a promo video, and feature graphics that showcase the weekly expense summary. Add 5 high‑resolution screenshots with overlay text and a 15‑second video to boost user confidence and click‑through rates.

Competitive Brand Confusion
low

Two competitors use the same name in different categories (mindfulness). Differentiating the title (e.g., "Aware – Bank SMS Expense Tracker") and adding a subtitle with finance‑related keywords will reduce confusion and improve relevance in the Finance category.

Key Action Items
Priority actions to improve your app's visibility
  • 1Update the app title to include a primary finance keyword (e.g., "Aware – Bank SMS Expense Tracker").
  • 2Rewrite the short and full descriptions to embed the top 5 high‑traffic keywords: bank sms tracker, transaction tracker, money manager, spending summary, financial insights.
  • 3Create and upload 5 screenshot assets with clear UI highlights and a short promo video illustrating the weekly summary feature.
  • 4Implement an in‑app review prompt after users receive their weekly report, aiming for at least 10 new reviews per week.
  • 5Run A/B tests on the icon and feature graphic to improve click‑through rates and monitor impact on keyword rankings.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3347 characters, providing good keyword density and information for users.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Aware?

Aware has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 1, 2026.

On how many keywords does Aware rank?

Aware is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Aware?

Based on shared keyword rankings, the most frequent competitors of Aware are Aware: Mindfulness & Wellbeing, AWARE. These apps appear next to Aware on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Aware in on the Google Play?

Aware is listed in the Finance category on the Google Play.

How can Aware improve its App Store Optimization?

Based on this audit, Aware should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Aware.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.