This audit was generated on May 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| centsly | #1 | — |  |  | ||
| travel moneyOpportunity | #93 |  |  |      | ||
| travel expensesOpportunity | Not ranked | — | — |     | ||
| expense trackerOpportunity | Not ranked | — | — |     | ||
| multi currencyOpportunity | Not ranked | — | — |      | ||
| trip budgetOpportunity | Not ranked | — | — |   | ||
| currency converter | Not ranked | — | — |    | ||
| offline expenseOpportunity | Not ranked | — | — |      | ||
| digital nomadOpportunity | Not ranked | — | — |      | ||
| travel budgetOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Air NZ
Travel
Centsly
Finance
Destinia.com
Travel
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
Citi Mobile®
Kalshi: Trade News & Sports
Intuit Credit Karma
Chase Mobile®: Bank & Invest
Progressive
Chime® – Mobile Banking
OnePay – Mobile Banking
Klarna: Smarter everyday money
Wells Fargo Mobile®
Fidelity Investments
State Farm®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Centsly has a strong brand presence (rank 1 for its name) but suffers from poor overall visibility (16/100) due to minimal keyword rankings, no category placement, and low quality signals. Immediate focus should be on expanding keyword coverage and improving store assets to drive rankings and user trust.
The app’s own brand keyword "centsly" ranks #1 with 61 monthly searches and moderate difficulty (41), giving a solid foundation to leverage in the title and subtitle.
Only 2 of 10 target keywords rank (centsly #1, travel money #93). High‑traffic terms like "travel expenses" (44 searches) and "expense tracker" (71 searches) are absent, causing a 19% keyword score.
The app is not ranked in the Finance category, resulting in a 0% charts score and missing out on category‑based discovery.
Add high‑traffic, moderate‑difficulty keywords (e.g., travel expenses, expense tracker, travel budget, multi currency) to the 100‑character keyword field and remove low‑value terms.
Current quality score is 50% with no screenshots beyond the cut‑off description and zero user reviews. Adding localized screenshots, a 15‑second preview video, and prompting users for reviews after their first logged expense can boost perceived quality and conversion.
- 1Revise the app title to include a top keyword (e.g., "Centsly: Travel Expense Tracker") and add a subtitle featuring "Travel Money" and "Multi‑Currency".
- 2Populate the keyword field with high‑traffic terms: travel expenses, expense tracker, travel budget, multi currency, digital nomad, offline expense.
- 3Create 5 localized screenshots with clear captions highlighting offline mode, live FX rates, and multi‑currency logging; add a short preview video.
- 4Implement an in‑app review prompt after the user logs their first or third expense to generate initial 5‑star reviews.
- 5Submit an app update that addresses any performance bugs, ensures fast offline sync, and updates the description to include the new keywords and a compelling call‑to‑action.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3149 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Centsly: Travel Expenses?
Centsly: Travel Expenses has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 5, 2026.
On how many keywords does Centsly: Travel Expenses rank?
Centsly: Travel Expenses is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Centsly: Travel Expenses?
Based on shared keyword rankings, the most frequent competitors of Centsly: Travel Expenses are Centsly, Air NZ, Destinia.com. These apps appear next to Centsly: Travel Expenses on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Centsly: Travel Expenses in on the Apple App Store?
Centsly: Travel Expenses is listed in the Finance category on the Apple App Store.
How can Centsly: Travel Expenses improve its App Store Optimization?
Based on this audit, Centsly: Travel Expenses should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Centsly: Travel Expenses.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.